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We are looking for a Head of Online Sales to take our self-service sales channel to the next level. You will play a critical role in driving Scrive’s growth strategy by optimizing digital sales channels and managing the customer lifecycle - from freemium to paid subscriptions. This is a unique opportunity to lead cross-functional teams and make a significant impact on Scrive’s digital presence and scalability. 🚀

Your challengeAs the Head of Online Sales, you will be responsible for driving revenue growth through our self-service channels. Reporting to the Chief Revenue Officer, you will manage a team and collaborate with internal and external stakeholders to optimize every stage of the customer journey.

In your everyday work, you will:

- Drive revenue growth: Increase paying subscribers through self-service channels while ensuring high customer satisfaction.

- Lifecycle management: Engage and convert free trial users into paid subscribers, minimizing churn with optimized user journeys.

- Pricing and packaging: Propose improvements to align with customer needs and market trends.

- Leverage virality: Turn viral activity (+50,000 signed contracts/day) into lead generation and customer conversions.

- Cross-functional leadership: Lead a crossfunctional team including developers, product specialists, and UX designers to achieve growth goals.

- Optimize conversion rates: Enhance sign-ups, activation, and contact forms via A/B testing and data analysis.

- Performance reporting: Set KPIs, analyze data, and present actionable insights to senior leadership.

Who we think you areWe believe you are a strategic thinker and hands-on leader who thrives in a fast-paced, data-driven environment. To succeed in this role, you will need:

- Proven experience driving revenue growth through self-service digital sales channels, ideally in a SaaS or B2B e-commerce setting.

- Expertise in lifecycle management and customer retention strategies, with a track record of increasing trial-to-paid conversion rates.

- Proficiency in pricing, packaging strategies, and leveraging viral growth initiatives.

- Advanced skills in digital analytics tools (e.g., GA4, Piwik Pro), A/B testing, marketing automation platforms (e.g., HubSpot, Marketo), and CRM systems (e.g., Salesforce).

- Strong analytical and leadership skills with experience managing cross-functional teams and external agencies.

- A growth mindset, hands-on approach, and ability to adapt to new challenges.

🌟 Bonus points if you have:

- Experience in a high-growth or scale-up environment

- A university degree

In this role, we see that you are result oriented, building relationships and networking, business acumen and strategic. We use a competence-based recruitment process where these qualities will play an important role.