Senior Thought Leadership Writer (m/f/d)
Usercentrics is a global leader in the field of consent management platforms (CMP). We follow our company vision to build a world where user privacy enables a thriving digital ecosystem. Our mission is to provide privacy solutions that empower organizations to embrace data privacy while building trust with their users through freedom of choice. With our product, businesses can collect, manage and document user consents on websites and apps, and achieve full compliance in accordance with global privacy regulations while facilitating high consent rates and building trust with their customers.
As a Senior Thought Leadership Writer (English) you’ll specialize in Top of the Funnel (TOFU) brand awareness content and thought leadership. You’ll play a pivotal role in sculpting our brand narrative and engaging our English-speaking audience across key target markets. This role is perfect for a visionary wordsmith eager to leave a mark on the data privacy industry with content that resonates and drives forward our mission to educate, engage, and empower.
Your Tasks- Thought leadership development: Dive deep into conversations with industry experts and thought leaders. Craft high-quality, engaging long-form content and storytelling narratives that not only boost our brand’s visibility but also captivate our audience across blogs, organic and sponsored media, and social/email campaigns.
- Strategy execution: Collaborate with our marketing team to design and roll out strategies that elevate our brand awareness. Your content will be key in solidifying our position as an industry thought leader.
- Research and analysis: Stay ahead of the curve by researching the latest industry trends. Produce insightful content that showcases our brand as a visionary authority in the field.
- Innovative content formats: Collaborate with internal and external partners to develop unique content formats — think webinars, conferences, sponsored books, online courses, and more. Your innovative ideas will educate and engage our audience in fresh, exciting ways.
- Cross-functional collaboration: Work hand-in-hand with our design, marketing, and product teams, as well as external influencers and partners. Create cohesive, impactful campaigns that blend compelling written content with stunning visual storytelling.
- Proven experience: You have 5+ years of content writing experience under your belt. A bonus would be if you have a journalistic background, experience in the B2B SaaS space, and you’ve previously written about data privacy, data management, and martech topics. You’ll also have a strong portfolio showcasing expertise in TOFU content creation and thought leadership. (Please submit it or include a link with your application).
- Strategic thinking: Demonstrated ability to develop content strategies that captivate target audiences and support business objectives.
- Exceptional writing skills: Impeccable command of the English language and the ability to produce clear, concise, and compelling content.
- Collaborative creativity: A track record of creating collaborative content with industry leaders and partners, demonstrating success in innovative projects and content partnerships that stand out.
- Influencer credentials: Ideally, you have also developed your own name as an influencer in a certain topic, showcasing your ability to lead and engage in industry conversations.
- Educational background: A Bachelor’s degree in English, Journalism, Marketing, or a related field is preferred.
- Joining Usercentrics means becoming part of a fast-growing, diverse and international team of tech enthusiasts and entrepreneurially-minded who build our success story together
- Company culture is important to us - we strive to continuously develop a positive, vibrant and inspiring environment that enables everyone to thrive both personally and professionally
- Get involved! We have plenty of initiatives and love to see people from all department enthusiastically participating and shaping our future together in different cross-department projects
- Your work-life balance is important to us too - we offer flexible working hours, hybrid working and the possibility of workcations (in accordance with our company policy)
- We always remember to have fun along the way, both in our day-to-day work and at our regular team events on site in our offices in Munich, Copenhagen, Odense, Lisbon and Prague or online
- You are the most valuable asset to our company which is why we’re happy to offer awesome benefits like our personal development budget, job-related language courses and a lot more (depending on your location) to focus on your well beingLI-DNI