Excellent opportunity to join Betsson Group as our new Web Analyst.

The Web Analyst will be responsible for supporting a myriad of teams throughout the organization with web analytics training, data and insights. The person in this role will need to be a self-starter who takes ownership and is able to prioritize their work in line with business and stakeholder priorities..

• Serve as an internal expert on web analytics tools, tracking and metrics, ensuring that web analytics is an integral part of the business
• Responsible for the data structure and integrity across web analytics tools
• Work with stakeholders to maintain a record of what is being properly tracked and monitored and what is not, recommending priorities for adding new tracking and monitoring capabilities
• Perform detailed analysis on visible trends or to support ad-hoc requests from stakeholders
• Provide training and education of web analytics to various stakeholders within the organisation
• Work with other parts of the business on integrations between web data and other sources
• Stay up to date with the latest industry trends and best practice

• 1-3 years of tangible Web Analytics Experience (beyond the Google Analytics Certification)
• Experience of Front-end tracking techniques and tag management tools such as Google Tag Manager
• Strong Google Analytics knowledge, or a similar web analytics tool
• Understanding of (or passion to learn about) the impact of web analytics on an organization
• Strong communication, presentation and planning skills
• Experience in Data Visualization (through Google Looker Studio, Power BI, Tableau or similar)
• Experience using Business Intelligence and Operational Intelligence tools
• A/B and multivariate testing knowledge
• Web technologies knowledge
• Experience using Google Big Query
• SQL experience

• Experience working with JIRA and Confluence
• Experience of working in the iGaming industry
• Knowledge of programming languages like R or Python

Much like a rollercoaster, life at Betsson Group is fast-paced, full of twists and turns, and always exciting. With more than 2,800 colleagues representing over 75 nationalities across a global network of offices - including 1,500 at our operational headquarters in Malta - every day brings new challenges and opportunities to grow. It may not be for the faint-hearted, but if you thrive on innovation, enjoy pushing boundaries and want to be part of a diverse, international team, then you’ll fit right in at Betsson.

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