Lead Product Designer - Growth & Virality (f/m/x)

Full Time
Berlin, Germany
1 month ago
The role

We are looking for a visionary Lead Product Designer to elevate our Growth team at HelloFresh. Your mission is to craft innovative and intuitive referral systems across multiple brands, like our ‘refer a friend’ program. By creating seamless and rewarding experiences, you'll empower our satisfied customers to share the joy of HelloFresh with their friends and family, driving the virality and success of our product. Join us in revolutionizing the way people connect and share their love for delicious, home-cooked meals.

Please note: when applying for this position make sure to add a link to your portfolio on your resume. Applications without a portfolio will not be considered.

What you’ll do
  • Improve Referral Experience: Understand, own, and enhance the referral customer journey, translating user needs into seamless digital experiences.
  • Strategic Design: Navigate both strategic and tactical design lenses, balancing long-term vision with the need to continuously deliver customer value.
  • Multi-Brand Coordination: Design referral experiences that are consistent and effective across multiple HelloFresh brands.
  • Collaborative Partnerships: Build strong relationships with Product Owners, Engineers, other Product Designers, Content Designers, and User Researchers across different squads, Tribes and Alliances to drive design concepts into iterative deliverables.
  • Inspire Innovation: Inspire your peers and fellow designers through your craft and design execution, constantly sharing and requesting feedback to socialize design solutions.
What you’ll bring
  • Extensive Experience: Proven product design experience in B2C environments, demonstrated through a strong portfolio.
  • Strategic Thinking: Ability to transition from discovery to execution in an iterative approach, with a knack for strategic product design thinking.
  • Passion for Design: A deep passion for creating seamless and holistic user experiences with great attention to UI and interaction details.
  • Design Systems Knowledge: Experience working with and contributing to design systems, showing a strong understanding of information architecture and content hierarchy.
  • Tool Mastery: Proficiency in Figma and other digital design and prototyping tools.
What we offer

Elevate your lifestyle! Join one of Europe's fastest-growing tech powerhouses in a dynamic phase of expansion.

  • Immerse yourself in a diverse global community of 90+ nationalities.
  • Enjoy a competitive compensation package that goes beyond the norm, with perks like a HelloFresh- subsidized Pension Scheme, Berlin relocation support, and a Hybrid working model.
  • Elevate your lifestyle with exclusive discounts on your weekly HelloFresh box and office meals.
  • Invest in your growth with a German language learning budget, and access to the HelloFresh Academy.
  • Plus, we've got your well-being covered with mental health support, transportation perks, and working-parent-friendly benefits. From our 24/7 gym access,wellbeing platforms like Headspace and Spill, to sabbatical leave options, HelloFresh is not just a workplace; it's a lifestyle of perks and possibilities!

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