The Trailhead program is the start of your epic journey at Critical Mass. During your initial 12-weeks, you will embark on a custom-built learning journey to understand what we do, who we are, and how we make award-winning work with our clients. Our goal is to integrate you into the amazing work we do here at Critical Mass, and support you as part of the team to grow your career with us! 

Our Winter 2024 Trailhead Cohort commences February 6, 2024.  

All applications are reviewed and interviewed on a rolling basis. 

As an Associate Copywriter, you are a storyteller who loves to collaborate with creatives and strategists to bring a digital voice to life. You’ve got the basics of site copy, banner ads, direct e-mails, interactive scripts, and other online marketing. Copy is your comfort-zone, but you’ve got a well-rounded knowledge of the broader industry—social media, usability, online marketing, and traditional advertising. Grasping communication challenges and devising imaginative solutions that are both brilliant and on-brand is what you do. 

You will: 

• Collaborate with creative team members to determine the conceptual and copy direction. 
• Participate in strategic brainstorming, campaign development, creative brief development and creative execution of campaigns. 
• Interact with project teams to understand business objectives and audience demographics. 
• Translate creative direction and copy points from creative briefs into engaging and effective copy concepts.
• Maintain high standards of copywriting and exercise quality control.
• Work on multiple projects simultaneously. 

You have: 

• Experience as a copywriter in an agency environment—including experience with interactive media and direct marketing. 
• A keen enthusiasm for and demonstrable understanding of Web trends and technologies.
• Exceptional writing skills, including the ability to write in a range of voices and styles for varied projects with diverse audiences.
• An ability to work on multiple projects simultaneously and effectively juggle diverse writing demands.
• Demonstrated communication skills and a eye for detail. 

What We Offer 

• Global maternity and parental leave 
• Competitive benefits packages 
• Vacation, compassionate leave, wellness days, and flex days 
• Access to online services for families and new parents 
• Extensive winter holiday office closures
• Summer Fridays (off at 3:00 PM local time every Friday)
• Diversity, Equity and Inclusion Board with 12 affinity groups 
• Enterprise-wide employee discounts  

Critical Mass’ In Office Work Expectation for the Trailhead Talent:   

The Talent Team at Critical Mass is focused on ensuring we provide the best training, onboarding, and employee experience possible!  Our Trailhead Talent is the future of our organization, and we want to set you up for long-term success.  In an effort to do so, we’d like to establish the expectation that you plan to work from the local office 4 days a week.  The ask stems from our want to:  

• Strengthen opportunity for continuous learning  
• Improve collaboration and team relationships  
• Increase employee engagement  
• Facilitate strong mentorship relationships 

This model balances the need for individual flexibility while maintaining the relentless customer focus, we provide at CM.  We understand that not everyone may feel comfortable with this expectation so we ask that you please let us know immediately if there are any concerns so we can help navigate accordingly.   

If you have questions, you can email: trailhead.recruiting@criticalmass.com. 

Critical Mass is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We do not tolerate discrimination on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. If you are an individual with disabilities who would like to request an accommodation, please reach out to accommodations@criticalmass.com.

We are committed to fostering diversity, equity, and inclusion within our pool of candidates, with a target of achieving at least 50% representation from underrepresented communities.

The Critical Mass Talent Acquisition team will only communicate from email addresses that use the URLs criticalmass.com and us.greenhouse-mail.io. We will not use apps such as Facebook Messenger, WhatsApp, or Google Hangouts for communicating with you. We will never ask you to send us money, technology, or anything else to work for our company. If you believe you are the victim of a scam, please review your local government consumer protections guidance and reach out to them directly.

If U.S. based: https://www.consumer.ftc.gov/articles/job-scams#avoidIf Canada based: https://www.canada.ca/en/services/finance/consumer-affairs.htmlIf U.K. based: https://www.gov.uk/consumer-protection-rightsIf Costa Rica based: https://www.consumo.go.cr/educacion_consumidor/consejos_practicos.aspx