About Mixpanel

Mixpanel is an event analytics platform for builders who need answers from their data at their fingertips—no SQL required. When everyone in the organization can see and learn from the impact of their work on product, marketing, and company revenue metrics, they are poised to make better decisions.

Over 9,000 paid customers, including companies like Netflix, Pinterest, Sweetgreen, and Samsara, use Mixpanel to understand their customers and measure progress. Our commitment is to provide the most comprehensive and reliable analytics platform accessible and trusted by all.

About the Role

Mixpanel is seeking a Customer Engagement Manager to elevate how we connect with and celebrate our most strategic customers across the Americas. In this role, you will help bring our customer-first values to life by building white-glove experiences that deepen relationships, spotlight success stories, and foster advocacy.

You’ll work cross-functionally with our Account Management, Product Marketing, Partner Marketing, and Global Customer Programs teams to lead initiatives ranging from executive roundtables and user groups to compelling gifting and storytelling strategies. You’ll also partner on customer recruitment for webinars, eBooks, analyst interviews, and public speaking opportunities—helping customers champion their own stories while advocating for Mixpanel.

We’re looking for a relationship-driven marketer with a niche for creating premium, data-backed experiences that engage product and data leaders. You thrive in a fast-paced startup environment and are skilled at translating customer success into influence, impact, and growth.

Responsibilities

• Design and execute strategic, high-impact experiences for key customers, including executive roundtables, curated user groups, and regional activations.
• Source and develop compelling customer case studies that showcase impact, innovation, and product outcomes.
• Partner with our Global Customer Program Manager to grow and manage our Customer Ambassador Program—identifying advocates and ensuring a seamless engagement experience.
• Collaborate with our Partner Marketing team to develop a robust customer roster for analyst relations (e.g., Forrester Wave), PR features, and executive briefings.
• Develop and maintain a pipeline of customers for public speaking opportunities—conferences, webinars, panels—to represent Mixpanel and highlight shared success.
• Support Account Managers with QBRs and customer briefings by providing tailored collateral and relationship insights.
• Lead our customer gifting strategy, ensuring it's thoughtful, timely, and brand-aligned.
• Partner closely with Demand Gen to recruit customers for upsell campaigns, webinars, and eBook features—driving pipeline acceleration and revenue expansion.
• Articulate the value of your programs through data—demonstrating influence on customer satisfaction, retention, and expansion opportunities.
• Track, measure, and communicate the impact of customer engagement initiatives against key business goals.
• Contribute to the development and execution of a customer-led programming calendar, including virtual and in-person events, surprise-and-delight campaigns, and ambassador moments.

We’re Looking For Someone Who Has:

• 4–5 years of experience in Customer Engagement, Customer Advocacy, or Customer Marketing roles
• A proven track record of creating and scaling programs that nurture customer relationships and foster brand advocacy
• Experience engaging product and data leaders and aligning programming to their business objectives
• Strong writing and storytelling abilities with a knack for bringing customer narratives to life
• A creative mindset with a passion for experience design, personalization, and customer delight
• Experience developing customer rosters for analyst interviews (e.g., Forrester Wave), PR, and speaker bureaus
• Ability to track and communicate program influence on expansion, retention, and overall customer satisfaction
• Previous experience partnering with Demand Gen to create customer-led marketing campaigns
• A self-starter attitude, able to thrive in fast-paced, cross-functional environments
• Based in San Francisco or New York, with the ability to travel for customer-facing programs

Bonus Points For:

• Experience working with early-stage and mid-market SaaS customers
• Familiarity with Mixpanel’s audience and product ecosystem
• Previous success scaling customer advocacy programs at a startup or growth-stage company
• Ability to balance strategic thinking with hands-on program execution
• A passion for community, brand loyalty, and customer-centric storytelling

Benefits and Perks

• Comprehensive Medical, Vision, and Dental Care
• Mental Wellness Benefit
• Generous Vacation Policy & Additional Company Holidays
• Enhanced Parental Leave
• Volunteer Time Off
• Additional US Benefits: Pre-Tax Benefits including 401(K), Wellness Benefit, Holiday Break

*please note that benefits and perks for contract positions will vary*

Culture Values

• Be Open: When knowledge becomes open, we can come together as a team to collaborate around a shared purpose
• Customer Focus: Our customers’ success is our success
• Lead Change: Everyone at Mixpanel has the capacity to make an impact on the business
• Results Oriented: Driving results in a measurable way ensures we stay focused on the highest impact initiatives
• One Team: We can’t win without each other

Why choose Mixpanel?

We’re a leader in analytics with over 9,000 customers and $277M raised from prominent investors: like Andreessen-Horowitz, Sequoia, YC, and, most recently, Bain Capital. Mixpanel’s pioneering event-based data analytics platform offers a powerful yet simple solution for companies to understand user behaviors and easily track overarching company success metrics. Our accomplished teams continuously facilitate our expansion by tackling the ever-evolving challenges tied to scaling, reliability, design, and service. Choosing to work at Mixpanel means you’ll be helping the world’s most innovative companies learn from their data so they can make better decisions.

Mixpanel is an equal opportunity employer supporting workforce diversity. At Mixpanel, we are focused on things that really matter—our people, our customers, our partners—out of a recognition that those relationships are the most valuable assets we have. We actively encourage women, people with disabilities, veterans, underrepresented minorities, and LGBTQ+ people to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, or disability status. Pursuant to the San Francisco Fair Chance Ordinance or other similar laws that may be applicable, we will consider for employment qualified applicants with arrest and conviction records. We’ve immersed ourselves in our Culture and Values as our guiding principles for the impact we want to have and the future we are building.