Job Description

The Growth Strategy Manager will report to the Growth Strategy Team Lead and will help shape the strategic direction, and priorities as well as execute on a broad range of initiatives to grow the HelloFresh Group customer base in Australia

This role is an excellent opportunity for someone who is a driven, customer-oriented, highly analytical with strong problem solving and communication skills and who is excited to make an impact in one of the fastest- growing global food technology companies in the world

You will..

• Run deep dives to identify the most promising performance improvement opportunities and present ideas, actionable insights to senior leadership teams.
• Collaborate with a broad range of stakeholders (brand, product, analytics, account managers) to execute on a pipeline of tests and initiatives that apply to our customer base
• Support ad hoc strategic projects that contribute to our growth.
• Own the performance content roadmap across a variety of offline and online channels (Direct Mail, Affiliates, Referrals, Influencers, Facebook, Instagram, Google), across HelloFresh’s meal kit category.
• Optimise individual channels’ conversion rate through rigorous and creative A/B testing around content, landing pages and discounting. 
• Be an expert on market and competitor landscape including latest tech and content curation insights as well as competitor content and discount strategy.

You have/are…

• 3-5 years of experience in Marketing, eCommerce or Business Development.
• Strong analytical skills and a data-driven approach to decision making; able to break down problems to their root cause in a systematic way.
• Ability to be nimble, hands on and respond quickly to changes and challenges of the business.
• Experience managing stakeholders from different departments of a business, ideally across different regions.
• A customer-first approach to creatively tailor content and messaging to specific audience segments.
• Comprehensive understanding and use of Excel/ Google Suite functions.
• Adaptable and business focused: you naturally prioritise projects that are high impact 
• Capable of working across all level of the organisation leveraging data-led insights 
• Egoless and driven by a great desire to learn and want to continuously improve

What you’ll get in return…

• The chance to have a significant impact on one of the fastest-growing global food technology companies in an exciting growth phase
• Egoless environment, constant learning with room for personal growth
• Flexible working arrangements
• Company discount - 70% off HelloFresh boxes
• Free access to Headspace
• HelloFresh Academies - monthly internal learning & development 
• A diverse and vibrant international environment, with offices in 18 countries

Start Date: Immediately available - Can wait a notice period

Duration: Permanent full time role. Must have full working rights in Australia 

Location: Chippendale Head Office 

Salary: Competitive salary & employee benefits

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