This position is a hybrid in-office role that works out of our Boston HQ. Monday-Thursday is in office and Friday is WFH. This is not a virtual / remote position.

As a Senior Analyst, low intent, you will become a vital part of Perigold’s Customer Communications team, which is charged with driving existing customer growth and loyalty for Perigold.com across email, push, and SMS. Our team sits at the edge between Perigold and its customers, marshalling sophisticated targeting, content, and testing capabilities to make our communications more relevant and effective.  You will be responsible for the success of a key customer segment, and help the team influence Perigold’s business strategy and technology roadmap.  This role is based in Boston and reports to Perigold’s Head of Customer Comms, Advertising, and Promotions

• Own communications strategy for a key customer segment, driving engagement and lifetime value
• Serve as an expert for your segments’ performance and strategy
• Manage day-to-day operations and an aggressive testing strategy 
• Design and A/B test new algorithms, cadences, creative treatments, landing experiences, and other game-changing program initiatives
• Leverage deep analytics to root out cause trends and develop data-driven solutions to complex business problems
• Collaborate with Data Science, Marketing Engineering, Product, and Business Intelligence teams to architect uniquely innovative and value-additive products

• 3+ years’ experience in digital marketing, management consulting, startup/tech, finance, and/or strategy with a heavy analytical emphasis.
• A total ownership mindset - ability to thrive in a highly ambiguous and fast-paced environment with a dynamic bias for action and a “get stuff done” attitude.
• Excellent critical thinking and stakeholder management skills - ability to break down and communicate complex ideas and influence senior leaders and cross-functional partners.
• Strong quantitative analytics with a technical lean - ability to generate insights and solutions or build a story and strategy from large data sets.
• Holistic results/growth orientation married with entrepreneurial thinking and an insatiable intellectual curiosity - a relentless focus on driving impact and continuous improvement.
• Uncompromising precision and attention to detail (zero defect analysis, quick spotting of unexpected performance/bugs, etc.).
• Proficient in SQL.

Massachusetts Applicants: I understand that it is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

About Wayfair Inc.

Wayfair is one of the world’s largest online destinations for the home. Whether you work in our global headquarters in Boston, or in our warehouses or offices throughout the world, we’re reinventing the way people shop for their homes. Through our commitment to industry-leading technology and creative problem-solving, we are confident that Wayfair will be home to the most rewarding work of your career. If you’re looking for rapid growth, constant learning, and dynamic challenges, then you’ll find that amazing career opportunities are knocking.

No matter who you are, Wayfair is a place you can call home. We’re a community of innovators, risk-takers, and trailblazers who celebrate our differences, and know that our unique perspectives make us stronger, smarter, and well-positioned for success. We value and rely on the collective voices of our employees, customers, community, and suppliers to help guide us as we build a better Wayfair – and world – for all. Every voice, every perspective matters. That’s why we’re proud to be an equal opportunity employer. We do not discriminate on the basis of race, color, ethnicity, ancestry, religion, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, genetic information, or any other legally protected characteristic.

Your personal data is processed in accordance with our Candidate Privacy Notice (https://www.wayfair.com/careers/privacy). If you have any questions or wish to exercise your rights under applicable privacy and data protection laws, please contact us at dataprotectionofficer@wayfair.com.