We are seeking a highly motivated and experienced (Senior) Event Marketing Manager to join our team. The Event Marketing Manager will be responsible for developing and executing marketing strategies and organize internal & external events that drive demand and revenue growth. You will work closely with the entire marketing and sales team to promote lead generation and create upsell opportunities.

🚀 Your responsibility:

• Develop and implement a comprehensive event marketing strategy aligned with our business objectives and target audience
• Identify and evaluate relevant industry events, conferences, trade shows, and webinars for potential participation or sponsorship opportunities
• Plan and organize webinars with relevant speakers on a regular basis to increase brand awareness and drive pipeline
• Manage the end-to-end process of event participation, including logistics, budgeting, staffing, and on-site execution
• Design and oversee the production of event collateral, such as booth displays, promotional materials, and giveaways
• Negotiate with retailers and other third-party partners on promotional display and merchandise placement
• Collaborate with the marketing, sales, and product teams to ensure consistent messaging and effective lead generation tactics at events
• Represent the company at events, delivering engaging presentations, product demos, and networking with potential customers and partners
• Analyze event performance metrics, including lead generation, attendee engagement, and return on investment (ROI)
• Stay up-to-date with industry trends, emerging technologies, and best practices in event marketing

👀 You'll be successful with these skills:

• Native German speaker and fluent in English
• 3+ years of experience in event marketing, preferably in the HR Tech industry
• Working experience in a fast-paced environment where there are no clearly defined procedures and structures
• Proven track record of successfully planning and executing high-impact events
• Excellent project management, organizational, and multitasking skills
• Strong communication and presentation abilities
• Skilled collaborator capable of partnering with internal teams and external vendors
• Ability to interpret data and optimize event strategies
• An entrepreneurial mindset, self-motivated and resourceful, driven by impact
• Comfortable speaking to senior stakeholders and can represent in negotiations
• Willingness to travel as required for event participation

Preferred:

• Knowledge of lead generation and nurturing strategies
• Familiarity with virtual event platforms and hybrid event formats
• Creativity and ability to think outside the box for unique event experiences
• Successful experience managing partnerships and sponsorships

🤩 What you get:

• A strong company culture characterized by team spirit, empathy, respect, trust, courage, and innovation
• Responsibility and creative freedom in your role
• Opportunities to develop personally and professionally
• Free access to the nilo.health app (incl. family support)
• Enjoy working abroad for up to 90 days per year (workation)
• Hybrid working model (living in Berlin is required)
• Urban Sports Club membership at a discounted price
• Equity options (VESOP) - you benefit from any increase in the nilo's valuation that you've helped to create
• Regular team and company events
• Bring your dog to work, we have office dogs in both the Berlin & Munich location

nilo.health embraces diversity. We strive to create an inclusive workplace where everyone feels welcome, psychologically and physically safe. All applicants will be considered for employment without regard to different ethnic/racial origins, age groups, religions/ideologies, sexual orientations, gender identities, abilities, socio-economic statuses, educational backgrounds, family arrangements and/or any other characteristic.

We would like to encourage you to apply even if the technical requirements cannot be met 100%.