Social Media & Content Coordinator

Betsson is currently looking for a Social Media & Content Coordinator to join our operation in Mexico.

The Wow

Are you a passionate Content and Social Media Marketer looking for a work environment that empowers you to make an impact? This is the role for you! Bring your experience, love for data and research, knowledge in social media and content amplification, and drive for business to our Mexicanteam.

As Social Media & Content Coordinator for Mexico you are focused on executing customer facingcontent and media. You will work with a number of teams across the organization to deliver an excellent and localized experience. You must have a keen eye for data and an appreciation for digital consumer behavior. Together with the team, you will be responsible for achieving the revenue targets for your market.

Responsibilities:

• Execute copyrighting and localization of global content and promotions for Betsson Mexico,including terms and conditions in compliance with local regulation.

• Ensure that all site content is localized and simple for the customer to understand.
• Form part of the local team responsible for customer acquisition and steering the execution of a localized experience in terms of content, marketing and site.

• Ownership of content briefs to ensure flawless execution of campaigns and content pieces.This includes management of approvals internally and with regulatory bodies.

• Own and manage the budget for Central Translations, Content and SoMe tools, and freelance writers and agencies

• Oversee the editorial calendar for Mexico . You will form part of the value chain responsiblefor the execution of customer facing content designed to acquire and retain customers.

• Owner of the local blog
• Plan and manage Social Media Networks and content channels
• Work closely with the SEO team to ensure content is optimized for organic search and topropose content opportunities based on relevant search queries

What you’re good at:

Besides being a proactive and highly organized individual, you can demonstrate the following skills:

• Content creation and copyrighting
• Data-driven and an understanding of digital marketing fundamentals
• Experienced in writing comms., setting templates and guidelines
• Experience with agencies management and social management platforms
• Must possess strong relationship skills, able to work and communicate effectively with team

members across the globe.

• Highly organized and keen on finding efficiencies
• Minimum of 2 years’ experience in Content and Social Media Marketing

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