**This is an on-site position based in Boston, MA. Relocation is not supported.**

Who we are: Home is deeply personal, and a highly considered purchase. Consumers are eager to make their space their own, but on the whole, are underserved by the experience. The process to find exactly what they need is mentally taxing, time consuming, and expensive. Wayfair is purpose-built for home, passionate about solving the unique challenges of the category and transforming how consumers shop for their home. As an ecommerce company, almost all of a customer’s interactions with Wayfair are digital, but increasingly consumers want to interact more deeply with brands. That’s where the Offline Marketing team comes in: we use rich, sensory touchpoints to connect with our customer  through audio, print, TV, streaming video, experiential, and other mediums. While millions of customers already interact with our existing offline ads each month, we have recently launched Audio advertising, allowing us to expand our reach with our customer in another deeply engaging channel. 

As a Senior Analyst on the team, you will have the opportunity to drive the execution and performance of our new Audio channel in a high-visibility role. You’ll make a large impact on Wayfair through innovative testing and continuous optimization. The ideal candidate is strong in both quantitative and qualitative analysis, has excellent written and verbal communication, is results-driven, and excels at multitasking in a fast-paced environment.

What you’ll do:

- Support a multi-million dollar advertising channel, identified as a top business priority, including driving the strategy, execution and measurement. 

- Support the the end-to-end process of a marketing campaign: building a media plan (including targeting and distribution), determining creative strategy, and reporting on efficiency and sharing learnings

- Institute rigorous test-and-learn methodology to achieve desired results

- Utilize our advanced in-house measurement capabilities to understand the impact of each marketing campaign & co-create innovative measurement techniques to improve our understanding of (and therefore maximize) ROI.

- Work cross-functionally with key stakeholder teams, including Creative, Data Science, and Marketing Technology.

- Manage multiple sizable external partners, including music platforms/apps, podcast networks, strategic agency partnerships, etc. on campaign strategy, execution, measurement, and pricing. 

What you’ll need:

- Exceptional analytical and quantitative skills: excited about working with and synthesizing big data into actionable insights; comfortable using data software to conduct analyses and synthesize findings 

- Exceptional problem-solving and execution skills: ability to make decisions, reprioritize tasks, and draw conclusions in the face of ambiguity 

- Strong business acumen: ability to understand how various parts of the business interact; can identify and approach problems from a customer perspective 

- Strong consultative skills: ability to work effectively and persuasively with a highly cross- functional group of business partners 

- Excellent written and verbal communication skills 

- Familiarity with any programming language and statistical analysis is a plus, including motivation to learn and develop the skill-set (SQL, R, Python)

Assistance for Individuals with Disabilities

Wayfair is fully committed to providing equal opportunities for all individuals, including individuals with disabilities. As part of this commitment, Wayfair will make reasonable accommodations to the known physical or mental limitations of qualified individuals with disabilities, unless doing so would impose an undue hardship on business operations. If you require a reasonable accommodation to participate in the job application or interview process, please let us know by completing our Accomodations for Applicants form.

Need Assistance?

About Wayfair Inc.Wayfair is one of the world’s largest online destinations for the home. Whether you work in our global headquarters in Boston or Berlin, or in our warehouses or offices throughout the world, we’re reinventing the way people shop for their homes. Through our commitment to industry-leading technology and creative problem-solving, we are confident that Wayfair will be home to the most rewarding work of your career. If you’re looking for rapid growth, constant learning, and dynamic challenges, then you’ll find that amazing career opportunities are knocking.

No matter who you are, Wayfair is a place you can call home. We’re a community of innovators, risk-takers, and trailblazers who celebrate our differences, and know that our unique perspectives make us stronger, smarter, and well-positioned for success. We value and rely on the collective voices of our employees, customers, community, and suppliers to help guide us as we build a better Wayfair – and world – for all. Every voice, every perspective matters. That’s why we’re proud to be an equal opportunity employer. We do not discriminate on the basis of race, color, ethnicity, ancestry, religion, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, genetic information, or any other legally protected characteristic.

We are interested in retaining your data for a period of 12 months to consider you for suitable positions within Wayfair. Your personal data is processed in accordance with our Candidate Privacy Notice (which can found here: https://www.wayfair.com/careers/privacy). If you have any questions regarding our processing of your personal data, please contact us at dataprotectionofficer@wayfair.com. If you would rather not have us retain your data please contact us anytime at dataprotectionofficer@wayfair.com.