Advertising Tech Lead

Full Time
9 months ago

🌟 Excellent opportunity alert! Join Betsson Group as our Advertising Technology Lead! 🚀

 As the Advertising Tech Lead, you're the driving force behind keeping our company at the forefront of all things Ad Tech! You're the vital link between marketing, data, and product teams, ensuring we soar high in the dynamic world of advertising technology!

Here's a taste of what you'll be diving into:

  • Product Owner for several Ad Tech platforms, such as Betsson’s Ad Server (Google Campaign Manager 360), Data Management Platform, and a wide variety of DSPs. 
  • Ensure optimal tagging and tracking of all ad tech. 
  • Owner of all third-party ad tech tagging across all Betsson’s sites. 
  • Key stakeholder in marketing tech roadmaps and mar-tech product curation and implementation. 
  • Adapt to changes in the ad tech industry related to data privacy and tracking. 
  • Work closely with marketing platforms, front end optimization, biddable media, and marketing analytics teams to provide excellence in marketing operations. 
  • Expert in Ad Operations and point of reference for processes and technical issues. 
  • Key stakeholder in naming convention decisions and structure, and data flows between platforms and channels. 
  • Creation and maintenance of shared resources and knowledge bases. 
  • Training of new team members on ad tech tools. 
  • Meeting with external agencies and stakeholders to plan and deliver tracking setups and projects. 
  • Troubleshooting any tracking or data issues related to owned platforms. 
Who you are:
  • At least 4 years’ experience in a digital marketing role 
  • At least 2 years’ experience working with mar-tech or programmatic media platforms 
  • Experience in iGaming considered a plus 
  • Excellent level of written and spoken English 
  • Experience with Google Marketing Suite considered a plus 
  • Experience working withing a SCRUM framework considered a plus 
  • Experience with JIRA considered a plus 

 

🌍 Location:

Based at our vibrant headquarters in Malta, you'll enjoy a fantastic work environment and the opportunity to contribute to the success of a thriving iGaming company.

🛫 Relocation:

We offer excellent relocation support to make your transition to Malta smooth and enjoyable.

Challenge accepted?

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