Analyst, Consumer & Product Insights

New York, NY or Boulder, CO

Come see what’s cookin’ at HelloFresh!

Are you customer obsessed, innately curious, data oriented and eager to find opportunities to improve the HelloFresh offering and change the way people eat, forever? 

HelloFresh is looking for a talented and highly motivated insights and analytics professional to join our Consumer Insights team as a key contributor to customer-centric product innovation. As the leader in our fast-evolving category, HelloFresh sees product innovation as key to sustaining our competitive advantage and driving outsized growth. Building the right insights foundation - and putting the customer at the center of our plans - is central to our next phase of growth.

Job Description

A successful candidate will be passionate about advocating for the customer, while also having a business, growth and product-focused perspective. In this role, the individual will help support the broader Consumer & Product Insights team and alongside cross-functional teams to understand key business objectives and customer questions; design creative research and analytical approaches that enable our team to move with speed; analyze multiple data sources; and drive insights to action through strong storytelling with bold recommendations. This individual should be comfortable translating data into a clear story and presenting out results to external and internal stakeholders. Experience with product research and a range of agile insights tools and analytical approaches will be valuable.   This position reports to the Senior Manager of Consumer & Product Insights and will be a part of the larger Product Innovation team.

You Will…

• Support a variety of research initiatives including whitespace identification, macro trend analysis, customer analytics, NPD innovation pipeline research, customer segmentation, foundational brand research, product and recipe analytics, competitive landscape, new category launches, product development, etc.
• Partner with stakeholders from Product, Culinary, Marketing, etc. to gain perspective on customer challenges and cross-functional considerations 
• Execute learning plans by identifying appropriate research methodologies and analytical techniques to answer questions with quality and speed
• Analyze and synthesize multiple data sources, determine the key insights and identify business implications and recommendations

Solve challenging problems with incoming data from multiple sources (primary research, third-party data, trend monitoring, internal behavioral sales and product satisfaction data, etc.) for a holistic view on the customer to derive actionable insights

• Communicate findings and recommendations in a clear and compelling way to inspire others to use data to take action

You are…

• Passionate about People: you think of our customers as human beings, with an eye toward their needs and challenges, and can help us see our product through that lens
• Analytical: you can tackle vague, complex problems using data (qualitative & quantitative) and logic. You excel at finding patterns and meaning in the data, articulating the “so what,” and translating insights into strategic, actionable recommendations
• Curious: you are naturally curious and stay in tune with what’s happening in the food space, and are able to synthesize trends into product ideas aligned to our business; you have a genuine interest in using data and analytical techniques to solve real business and consumer challenges
• An Influencer: you have strong communication skills to effectively promote product innovation strategies and cross-functional partnerships; you can develop executive-level presentations that are insight-driven and recommendations-focused
• A Holistic Thinker: you don’t just report the numbers and the findings; you understand business context; you’re entrepreneurial, collaborative, creative, and can tie everything back to strategy
• Collaborative: you can work with multiple stakeholders to accomplish a shared goal and you actively solicit and respond to critical feedback when appropriate
• Adaptable: you’re a quick learner who thrives in fast-paced environments, and you understand the importance of balancing a culinary mindset with business objectives
• Detail-oriented: you’re careful and thorough in accomplishing tasks and have great project management skills
• Scrappy: you can quickly make sense of ambiguous situations, roll up your sleeves and get the job done

You have… 

• 1-2 years experience in consumer or product insights and analytics
• Experience with a broad range of qualitative and quantitative research methods.
• Ability to have a thoughtful discussion and recommendation on research and analytical design and methodology to address an insights brief or business question
• Passion for driving clear insights paired with business context to drive action
• Bonus: Experience in CPG, D2C, Food Tech or Retail companies, 

You’ll get…

• Competitive Salary & 401k company match that vests immediately upon participation
• Generous parental leave of 16 weeks & PTO policy
• $0 monthly premium and other flexible health plans effective first day of employment
• 75% discount on your subscription to HelloFresh (as well as other product initiatives)
• Snacks, cold brew on tap & monthly catered lunches
• Company-sponsored outings & Employee Resource Groups
• Collaborative, dynamic work environment within a fast-paced, mission-driven company