Associate Content Analyst

Full Time
Calgary, AB, Canada
6 months ago

The Trailhead program is the start of your epic journey at Critical Mass. During your initial 12-weeks, you will embark on a custom-built learning journey to understand what we do, who we are, and how we make award-winning work with our clients. Our goal is to integrate you into the amazing work we do here at Critical Mass, and support you as part of the team to grow your career with us! 

Our Summer 2024 Trailhead Cohort will likely commence June 17, 2024. 

All applications are reviewed and interviewed on a rolling basis. 

Are you obsessed with supporting the creation and distribution of compelling content? You know the importance of using content to support a client’s business goals and their customers’ information needs. Your hunger for learning content strategy comes from your analytical, organizational, and creative skills. As a budding Content Analyst professional at Critical Mass you’ll have the opportunity to help guide the process of developing, organizing and positioning the best content possible. A fast-paced environment and concurrently running projects don’t faze you. You’re a fast learner who is able to emulate your peers, mentors and managers. You work hard on your own initiative and deliver solid work on time. You’re flexible enough to change direction on a dime and confident enough to seek expert help when you need it. You’re comfortable working through the content development process in word documents, spreadsheets and white boards. Your ability to learn and use software tools such as Excel, Powerpoint, Keynote, Word will ensure that you’re creating professional quality deliverables.

You Will:

  • Current state analysis of client digital properties including content audits, gap analysis and heuristic evaluations. 
  • Research, including conducting competitive audits, social audits, search audits, and analytics analysis. 
  • Preparing and presenting research summaries and reports. 
  • Mapping current state content back to new experiences and designs. 
  • Creating and maintaining content organization documents and deliverables. 
  • Helping to research, develop and document channel strategies and distribution plans. 
  • Helping to develop messaging, copy direction and style guidelines. 
  • Creating and maintaining content governance documentation. 

You Have:

  • Keen to develop better knowledge of Content Strategy best practices and the tools used to create deliverables while meeting deadlines.
  • Strong proofreading, copyediting, and writing skills.
  • Solid understanding of grammar rules.
  • Experience or interest in analyzing and organizing content.
  • Strong interpersonal skills.
  • Experience or interest in, interpreting analytics, metrics, and user data.
  • Great communicator and critical thinker.
  • Attention to detail.
  • Able to discuss, defend and debate concepts with team members.
  • Participate in creative brainstorming and strategic execution.
  • Flexibility to deal with ambiguity and constant changes in an extremely fast-paced environment.
  • Show creative thinking and complete assignments rapidly, while demonstrating an attention to detail. 

What We Offer 

  • Global maternity and parental leave 
  • Competitive benefits packages
  • Vacation, compassionate leave, wellness days, and flex days
  • Access to online services for families and new parents
  • Extensive winter holiday office closures
  • Early Dismissal Friday’s (off at 3:00 PM local time every Friday)
  • Diversity and Inclusion Board with 12 affinity groups
  • Internal learning and development programs
  • Enterprise-wide employee discounts 

The Talent Team at Critical Mass is focused on ensuring we provide the best training, onboarding, and employee experience possible!  Our new hires & employees are the future of our organization, and we want to set you up for long-term success.  In an effort to do so, we expect our team to work from an office a minimum of 4 days a week.  The ask stems from our want to:  

  • Strengthen opportunity for continuous learning  
  • Improve collaboration and team relationships.  
  • Increase employee engagement  

This hybrid model balances the need for individual flexibility while maintaining the relentless customer focus we provide at CM. We understand that not everyone may feel comfortable with this expectation, so we ask that you please let us know immediately if there are any concerns so we can help navigate accordingly.  

Critical Mass is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We do not tolerate discrimination on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. If you are an individual with disabilities who would like to request an accommodation, please reach out to accommodations@criticalmass.com.

We are committed to fostering diversity, equity, and inclusion within our pool of candidates, with a target of achieving at least 50% representation from underrepresented communities.

The Critical Mass Talent Acquisition team will only communicate from email addresses that use the URLs criticalmass.com and us.greenhouse-mail.io. We will not use apps such as Facebook Messenger, WhatsApp, or Google Hangouts for communicating with you. We will never ask you to send us money, technology, or anything else to work for our company. If you believe you are the victim of a scam, please review your local government consumer protections guidance and reach out to them directly.

If U.S. based: https://www.consumer.ftc.gov/articles/job-scams#avoidIf Canada based: https://www.canada.ca/en/services/finance/consumer-affairs.htmlIf U.K. based: https://www.gov.uk/consumer-protection-rightsIf Costa Rica based: https://www.consumo.go.cr/educacion_consumidor/consejos_practicos.aspx