Who is Prosek?

We are entrepreneurial. Prosek is one of the largest independent communications and marketing firms in the U.S., with offices and strategic partners across the country and worldwide. We are specialized. Prosek provides unparalleled expertise with financial and professional services companies. We are people-centric. Our teams work together in a collegial atmosphere that breeds professional respect and friendship. Join an "Army of Entrepreneurs" that was recently awarded “Best in Show” for paid media strategy at the Gramercy Institute of Asset Management Strategy Awards

We are in search of an entrepreneurial and driven individual to help us expand our paid media business and capabilities. You will join a team of passionate advertisers and play a major part in our rapidly growing Marketing practice. You must be motivated and obsessed with the more technical aspects of paid media (programmatic, tagging, paid social, search and analytics) and interested in building out a team & leveling up our paid media business 

The biddable media lead will play a critical leadership role on the paid team and across the organization. As we expand our paid media offering, we are looking for someone with the vision and drive to help us architect our offering, the technology that we use to execute and to expand our capabilities to meet the evolving needs of our clients. The ideal candidate will have a strong understanding of digital advertising technologies, proven leadership skills, and a record of optimizing ad campaigns to maximize business impact and performance.

At Prosek, everyone is expected to be a strong team player, participating in brainstorming and creative strategy planning for clients and internal projects. Our culture is built around being an "Army of Entrepreneurs," and we encourage everyone to embrace that and be the "writer of their own story."

Sound interesting? We'd love to hear from you.

What you'll do

• Help expand Prosek's biddable media capabilities, scaling the firm's internal media buying and reporting capabilities 
• Develop and mentor direct reports/account team through coaching, consistently providing feedback, training, conducting reviews, and overseeing their professional development
• Oversee the optimization of digital advertising campaigns across multiple channels and platforms to achieve maximum ROI and efficiency
• Expand our paid media offering inclusive of social media, search, display, OTT, and programmatic with an eye towards new platform identification and architecture 
• Design and implement effective and efficient internal processes to ensure proper financial and operational management of the function
• Day-to-day supervision of paid campaigns and strategy, including strategically relevant platform and publication identification, audience/keyword targeting, bid strategies, execution details, budget management and alignment towards KPIs and business goals.
• Synthesize data, analyze results, identify trends, report and execute on key findings to achieve paid media objectives
• Lead and improve monthly reporting process with junior team members
• Oversee analytics efforts around campaign data to evaluate performance based on KPIs and benchmarks to produce actionable insights and optimizations. 
• Lead teams responsible for the development and launch of paid campaigns, including platform and audience targeting, based on client marketing objectives
• Proven ability to present data/our work in impactful and digestible way to senior stakeholders (both internal and external)
• Develop strategic partnerships with key media partners, platforms and agencies
• Stay current on industry trends, focusing on how changes can help improve campaign results.
• Lead and contribute to new business development, including RFP responses, proposal writing, client pitches and prospecting

What makes you qualified 

• 6-10 years of relevant paid media and/or digital marketing experience
• Bachelor's degree in Communications, Marketing, Advertising, Public Relations, or a related field 
• Experience overseeing multiple client strategies within a traditional advertising, communications, or marketing agency is a plus - but in-house agency experience for a professional services brand is also highly desired
• Experience with ad operations best practices, ad trafficking, campaign management, and troubleshooting technical issues
• Experience leading and managing more junior team members
• Preferred experience working within a professional services field such as financial services, insurance, consulting services, technology or pharma- but not required
• Strong analytical skills with proficiency in data analysis and reporting tools (e.g., Google Analytics, Adobe Analytics, Tableau).
• In-depth knowledge of digital advertising ecosystem, including ad serving platforms, DSPs, SSPs, DMPs, and programmatic advertising.
• Familiarity with industry trends, emerging technologies, and regulatory requirements impacting digital advertising
• Excellent communication and people skills, with the ability to effectively collaborate with internal teams, clients, and external partners.

• 401(k) employer match: There is no time like the present to prepare for your future!
• Premium healthcare plans, including medical, dental and vision coverage: Your health comes first.
• Hybrid work model: 2 days in the office, 3 days from home - Pick your own schedule.
• 2 weeks of remote work per year: You do you!
• Generous Paid Time Off (PTO) package including birthday PTO and 6 "It's Ok" days: Enjoy life's moments.
• Custom career opportunities: Choose your own adventure!

• Chemistry, Collaboration and Belonging: Our collegial culture inspires people with different perspectives and backgrounds to work towards common goals as we brainstorm, plan and execute on behalf of our clients and to build our business together.
• Grit and Hustle: We work hard. We roll up our sleeves. We are not precious or pretentious. We do not take short cuts. Instead, we put in the work and do what it takes to get the job done.
• The Excitement of New Challenges: We view challenges as opportunities and embrace them. They motivate us to learn and grow so that we can be the best versions of ourselves, for our clients and each other.
• A Workplace with Humanity: We recognize the rigor and demand of our work. We also recognize that life inside and outside of Prosek can be stressful. We work very hard to run our business with a heavy dose of humanity and to make Prosek a safe place where people enjoy the work and each other.

The anticipated salary range for this position is $110,000-$135,000. An employee's salary is determined by a range of factors including but not limited to relevant experience, qualifications, skills, seniority, geographic location, performance, and business or organizational needs. The range listed is one component of Prosek's total compensation package for employees. Other rewards may include medical, dental and vision coverage, 401(k) matching, new business commission, paid time off, and other benefits.

Prosek Partners provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.