Demand Generation Specialist

Full Time
Munich, Germany
9 months ago

Tulip, the leader in frontline operations, is helping companies around the world equip their workforce with connected apps, leading to higher quality work, improved efficiency, and end-to-end traceability across operations. Companies of all sizes and across industries have implemented composable solutions with Tulip’s cloud-native, no-code platform to solve some of the most pressing challenges in operations: error-proofing processes and boosting productivity, capturing and analyzing real-time data, and continuous improvement.

A spinoff out of MIT, Tulip is headquartered in Somerville, MA, with hubs in Munich, Germany and Budapest, Hungary. Focused on composable, human-centric solutions for industrial environments, Tulip is disrupting the MES category and has been recognized 2x as a Challenger in the Gartner Magic Quadrant for MES. Tulip has also been named one of Energage’s Top Workplaces USA and one of Built In Boston’s “Best Places to Work '' and “Best Midsize Places to Work '' for 2023. 

Reporting to the International Marketing Lead in Munich, the right candidate will have a blend of experience with campaigns and events, and an ability to integrate functional marketing plans and support for international marketing initiatives across Europe, India, and APAC.

This is a highly cross-functional role, partnering closely with SDR Leadership, Sales, Revenue Marketing, Product Marketing, Corporate Marketing, and Sales Enablement. The position requires a highly curious person with a passion to create and operational rigor, who is a self-enabler with an entrepreneurial spirit, and who can thrive in a dynamic, constantly evolving environment.

 

About You:

  • Minimum 4 years of relevant professional experience.
  • Strong communication, presentation, and writing skills
  • Strong accountability and project management skills
  • Excellent analytical and problem solving skills
  • Proven track record delivering and/or implementing programs that drive significant growth and revenue in a high-growth, SaaS business
  • Professional fluency in English and German is required, other languages a plus

Key Responsibilities:

  • Assistance in owning regional-wide regional marketing programs (e-mail, webinars, events) within the International Marketing team
  • Consolidate and integrate marketing plans with Global marketing teams for demand generation, and partner marketing initiatives
  • Reporting on existing programs to evaluate ROI and share learnings with broader marketing team
  • Support centralization and updates of EMEAI wide assets in collaboration with product marketing team
  • Liaison with regional teams and global to create a framework and cadence for communication and customer
  • Develop and secure core marketing assets (web pages, presentations, datasheets) and liaison with the localization team
  • Partner with peers in Sales, SA, Product, and other Marketing teams, and collaborate to launch programs
  • Assist in managing the allocated budget across multiple channels to ensure we’re maximizing our regional budget.
  • Coordinate with external vendors where necessary to reach target personas, databases and suggest third-party engagements (content syndication, events, etc.)

 

Key Collaborators:

Revenue Marketing, Portfolio Marketing, EMEA Sales, Ecosystem, Operations

 

Working At Tulip

We know even great candidates experience imposter syndrome. Even if you don’t match every requirement, applying gives you the opportunity to be considered. 

We’re building a strong, diverse team that values hard work, families, and personal well-being. Benefits of working with us include:

  • Direct impact on product and culture
  • Company equity
  • Flexible work schedule and unlimited vacation policy
  • Virtual company events and happy hours
  • In-office catered lunches and stocked kitchens

We are an equal opportunity employer. At Tulip, we celebrate all. Qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Help us build an inclusive community that will transform frontline operations.