Digital & Brand Marketing Lead
Who is Prosek?
We are entrepreneurial. Prosek is one of the largest independent communications and marketing firms in the U.S., with offices and strategic partners across the country and worldwide. We are specialized. Prosek provides unparalleled expertise with financial and professional services companies. We are people-centric. Our teams work together in a collegial atmosphere that breeds professional respect and friendship. We are award-winning. Join an "Army of Entrepreneurs" as a member of both the Digital team and Prophecy by Prosek – Prosek’s world-class branding and advertising business that recently won five honors at the Transform Awards and two honors at the ACE Awards.
Overview:
The Digital & Brand Marketing Lead will act as an integrated team lead to our London-based digital team members, as well as drive forward London-based growth for Prophecy – Prosek’s strategic branding and go-to-market business. This role will lead digital and brand marketing and drive programs that span across paid, owned and earned opportunities with our clients, acting as a key client liaison and thought partner and will devise strategies that maximize outcomes for our clients; building brand, driving leads and protecting reputation. This role reports directly into to the practice leaders for Digital, Paid & Analytics and Prophecy.
The right candidate is highly entrepreneurial and has a strong desire to help expand our business in the European market. Must possess a strong mind for strategy, account management and driving growth, is highly organized and possesses a working knowledge of B2B brand and digital marketing practices with demonstrated experience in the Financial, Insurance, Healthcare, Consulting, Technology or similar fields. You have a passion for problem solving and finding ways to turn our clients’ most difficult asks into actionable strategies and creative ideas.
This role will be the key London based member of Prosek’s established but expanding digital and brand functions. These teams take on small to large-scale marketing engagements and retainers including: digital and paid media agency of record retainers, thought leadership promotion programs, demand generation/acquisition marketing programs and full-scale integrated programs.
What you'll be doing:
- Lead Prosek’s existing book of UK based digital and Prophecy business and act as the senior most client liaison to these clients
- Partner with UK Based Prophecy Creative Director on key prospect and client engagements
- Create a plan for expanding digital and brand engagements in the London and broader European market that marries the strengths and capabilities of Prosek with the needs and opportunities for clients in the market
- Partner with global practice leads to develop a pricing model for the market
- Partner with Prosek leaders and clients to develop and expand relationships – leading client pitches, presentations and other engagements
- Develop and project manage B2B marketing strategies, initiatives and campaigns for Prosek’s suite of Financial and Professional services clients
- Lead and own the success of client programs; inclusive of strategic development, campaign design, delivery and completion
- Deliver the firm; pulling together unified campaign strategies across advertising, public relations, creative, digital and social marketing disciplines
- Partner with internal stakeholders across creative, digital and paid to plan for and deliver marketing programs
- Serve as the day-to-day contact across deliverables, ensuring work is delivered in line with timelines and budgets
- Develop strong and ongoing relationships with existing and prospective clients
- Develop departmental processes and standards that make our work more consistent, higher quality and more profitable
- Help create and write thought leadership for the practice area
- Elevate the profile of the practice area by getting involved in the industry/sector
- Manage and mentor junior staff on client engagements; and help with recruitment
- Develop and track budgets, project plans and other deliverables related to campaigns
What makes you qualified:
- 7–10 years of experience working in brand marketing/digital marketing – in-house or an in-agency environment but with an ideal focus on Professional or Financial services
- Bachelor’s Degree
- Positive attitude and sense of urgency with a demonstrated leadership ability
- Ability to work effectively in a team setting, meeting deadlines and contributing to a dynamic and fast paced environment
- Obsessively curious: you are the sort of person that gets excited by problem solving and are willing to dig deep into the details to surface the right solution
- Professional presence with impeccable communications skills and demeanor
- Exemplary discretion and judgment
- Self-directed and strategic mindset
What are the perks?
- Premium healthcare plans, including medical and vision coverage: Your health comes first.
- Pension match of 4.5%: There is no time like the present to prepare for your future!
- Hybrid work model: 2 days in the office, 3 days from home - Pick your own schedule.
- 2 weeks of remote work per year: You do you!
- Generous Paid Time Off (PTO) package including birthday PTO and 6 "It's Ok" days: Enjoy life's moments.
- Custom career opportunities: Choose your own adventure!
Our Core Values:
- Chemistry, Collaboration and Belonging: Our collegial culture inspires people with different perspectives and backgrounds to work towards common goals as we brainstorm, plan and execute on behalf of our clients and to build our business together.
- Grit and Hustle: We work hard. We roll up our sleeves. We are not precious or pretentious. We do not take short cuts. Instead, we put in the work and do what it takes to get the job done.
- The Excitement of New Challenges: We view challenges as opportunities and embrace them. They motivate us to learn and grow so that we can be the best versions of ourselves, for our clients and each other.
- A Workplace with Humanity: We recognize the rigor and demand of our work. We also recognize that life inside and outside of Prosek can be stressful. We work very hard to run our business with a heavy dose of humanity and to make Prosek a safe place where people enjoy the work and each other.
Our Beliefs on Culture, Diversity & Belonging:
We are committed to building a diverse workforce reflecting and embracing diversity of all kinds - race, ethnicity, age, gender identity, sexual orientation, political affiliation, socioeconomic backgrounds. We believe having teams that represent the broader communities where we live and work creates a culture that celebrates creativity, inclusiveness and teamwork and helps us offer our global clientele of mature and emerging businesses counsel that is dynamic, rich and nuanced.
Prosek Partners provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
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