Digital Data Analyst
Analytics is one of the fastest-growing disciplines at AKQA with executive support, a global team, a big data stack, and a wide range of capabilities — including user experience insight and applied machine learning. Our clients are building the future of their businesses, more than ever with data at the heart of making this future a reality.As a Data Analyst at AKQA, you’ll focus on generating information and insights from data, enabling us to optimise our clients’ business performance, whilst ensuring their own customers enjoy more relevant and personalised experiences.You’ll work closely with digital specialists from a range of strategy, creative and technology disciplines.Located in Auckland, as part of AKQA you’ll work in an innovative and inclusive culture surrounded by some of the brightest minds in their fields. You’ll also have the opportunity to learn and grow within a creative and technically advanced team and have access to ongoing personal and professional development. At AKQA, we are committed to both your career growth and your work/life balance.ROLE REQUIREMENTS:
- Generate actionable insights from data.
- Develop measurement frameworks aligned to business goals.
- Build knowledge of your clients' blockers and goals.
- Prepare reports and create dashboards, which give our clients information and insights into their business' performance.
- Enable and establish a cross-channel tracking, integrated reporting framework identifying key growth metrics.
- Configure and deploy website tagging and analytics tools for site implementations, including custom events, variables and dimensions.
- Work with scrum teams to implement and test tracking solutions.
- Prepare presentations and present to clients, combining your ability to generate insights with your data manipulation and visualisation skills.
- Create a data governance framework and roadmap for analytics, provide guidance where required.
- Working knowledge of statistical concepts and methodologies.
- Expertise in Google Analytics, Adobe Analytics, Data Studio, Power BI desired.
- Clear and concise communication of insights and interpreting data.
- Public speaking and presenting.
- Story telling through data and visualisations.
- Ability to problem solve.
- Strong analytical and strategic thinking skill.