Event Marketing Specialist - EMEA

Full Time
London, UK
4 months ago

The Global Events function sits within the Marketing Team to drive lead generation, positively influence the pipeline, ensure client engagement, and build the brand. This is an exciting opportunity to bring new ideas to an evolving team. We are seeking an Event Marketing Specialist to support our global events program and forge strong relationships with stakeholders and customers in the region. 

About The Role

The Event Marketing Specialist will be responsible for supporting & coordinating the strategy that builds out the Mintel brand and drives lead generation by marketing and implementing hosted events, webinars, Trade Shows, and sponsored participation. 

The successful candidate will work directly with marketing, sales, and analysts, helping to plan, create, and deliver events supporting demand and engagement. This is a great opportunity for a passionate events specialist who has proven experience in performing under pressure, is self-motivated, and is a team player but can also work independently.

What you'll do

  • Project manage and coordinate marketing, planning, and logistics of allocated events and ensure high-quality executions. Includes marketing campaign, logistics, delegate management, sponsorship deliverables, content & speaker management.
  • Keep up with the industry events calendar to identify the key events/tradeshows that are strategically important and recommend the best type of presence for our brand
  • Work with stakeholders in helping to plan, create, and co-ordinate events (sponsored and hosted) in line with company/events objectives (revenue and brand)
  • Work with marketing counterparts to manifest the events as part of an integrated marketing plan 
  • Sourcing, negotiating, and managing events vendors universe (print, branded items, venue, AV,  Tech, etc.) 
  • Deliver Mintel’s Webinars as allocated to you
  • Contribute to guidelines, processes, and best practices for events 
  • Ensure all event projects are delivered on time, within budget, and exceed expectations.
  • Support events reporting
  • Support on additional projects as required

Who We Are Looking For:

While we may have a wish list, we are always open to looking at different profiles for our roles, so please don’t hesitate in applying even if your experience does not check all of the boxes. We believe there is no one perfect resume for a role, but there is a perfect candidate for us, and that could be you.

  • Self-Directed: You take initiative to solve problems and uncover opportunities. You have a self-sufficient work ethic; entrepreneurial in spirit and are naturally self-motivated. You welcome the ability to work in a fast paced environment and work autonomously to manage and prioritize multiple projects at once
  • Great Communicator: You have extremely polished verbal and written communication skills, and can adapt your communication style to internal and external partners. You speak clearly, concisely, and present yourself with confidence
  • A Collaborator: You bring an energy to the table that encourages and develops internal relationships. You seek out opportunities to collaborate with peers in your department and across the organization to ultimately elevate our clients’ experience
  • A Project Owner: You are able to setup a plan with specific deliverables and deadlines and work with others on executing accordingly, leveraging your organization skills to prioritize effectively.
  • Tech-Savvy: You have experience with Marketo, Salesforce, Webinar platforms, Microsoft Office Suite, and a firm grasp of available social media management tools and platforms

We hope you’ll like our…

  • Culture that supports true collaboration whilst embracing remote working.
  • Approach to personal development where we encourage individuals to grow and share what they’ve learned.
  • Frequent social events, both within the department and across the company.
  • Home Office allowance, as the working model will be a blend of home and office working.
  • Generous holiday allowance with the opportunity to buy back additional holiday.
  • Day off to celebrate your birthday.
  • Giving back is part of our culture. You have 2 days a year to give to a worthwhile cause.
  • Open plan office with breakout areas, coffee machines, pool table and table tennis table.

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