Marketing & Communication Manager

Full Time
Milan, Metropolitan City of Milan, Italy
6 months ago

Teads has an opportunity for a high level Marketing & Communication Manager who is passionate about technology, innovation and online video advertising to join our italian team, based in Milan.

This role will be co-responsible for the development and execution of the Teads Milan brand, communication strategy and marketing initiatives to broaden our visibility within the Italian market.

As the Marketing and Communication Manager, you are a fully dedicated business leader, working directly with the Head of Marketing & Studio Italy, to shape the marketing and communication strategy for Teads Italy.

Your main responsibilities will be to :

  • Drive the creation of world-class marketing communications for Teads IT across our brands/advertisers and agency clients and our publisher portfolio.
  • Support on the marketing offer development and strategy.
  • Develop and execute Teads IT’s media and local key messaging strategy across all media, including press, broadcast and publications to raise Teads’ profile and market Teads’ activities.
  • Make sure all communications are aligned with the global marketing strategy set by the Company.
  • Work closely with the IT sales and publishing team to ensure they are fully supported with marketing collateral and content.
  • Develop coordinate and manage specific public relations campaigns and related activities that sustain a specific image for our business and cultivates media support.
  • Approve, write and pitch press releases.
  • Supporting for the day-to-day management of Teads’ Italian events program, including associated marketing communications plans, ensuring it is responsive to stakeholder needs and preferences.
  • Ensure events are delivered effectively and efficiently.
  • Manage, develop and implement Teads’ presence at a range of third party exhibitions, working with partners to provide a cost-effective impactful presence.
  • Develop publicity materials (printed and email format) for Teads’ marketing efforts including keeping up to date the media kit.

We are looking for an ambitious, highly articulate individual who is passionate about marketing & communication, ideally with already established connections within the AdTech and online advertising industry.

Experience/background :

  • At least a quite strong professional experience, working in the field of communications and marketing with the ability to demonstrate knowledge of a broad range of communication activities – media, websites, publications, marketing, social media and events.
  • Proven and demonstrable experience of working with a wide range of media, developing media strategies and relations, preparing press releases etc in an advertising environment.
  • Considerable event experience and successful track record of effective delivery across the full range of communications disciplines.
  • Creative flair to bring fresh ideas to positioning and marketing campaigns.
  • Ability to work on a diverse range of tasks at the same time under pressure and in a non-precious way.
  • Excellent organizational and planning skills, and experience in managing communications projects from start to finish, with demonstrable experience of successful prioritization and allocation of resources.
  • Proven experience working with social media platforms, such as Facebook, Twitter and YouTube.
  • Excellent writing skills.
  • Excellent spoken and written Italian and English.
  • Proven to be a proactive and diligent self-starter with an ability to coordinate and prioritize, utilizing resources effectively.
  • Strong organizational skills with very high attention to detail.
  • Excellent interpersonal skills including the ability to influence across the organization and externally.

About Teads

Teads operates a leading, cloud-based, omnichannel platform that enables programmatic digital advertising across a global ecosystem of quality digital media. As an end-to-end solution, Teads’ modular platform allows partners to leverage buy-side, sell-side, creative, data and AI optimization technologies.

For advertisers and their agencies, Teads offers a single access point to buy the inventory of many of the world's best publishers and content providers. Through exclusive global media partnerships, Teads enables advertisers and agencies to reach billions of unique monthly users in brand safe, responsible advertising environments, while improving the effectiveness and efficiency of digital ad transactions.

Teads partners with the leading marketers, agencies and publishers through a team of 1,200+ people in 50 offices across more than 30 countries.