Viator is searching for a talented midweight copywriter to join its global content team. The copywriter, who will work closely with the London-based B2C CRM team, will be responsible for turning a creative brief into original copy that grabs the attention of the audience and platform, making the customer journey as user-friendly, and delightful, as possible. The ideal candidate combines the creative thinking of an agency copywriter with the results-oriented mindset of a UX writer.

Responsibilities

• Develop a deep understanding of the Viator tone and voice.

• Write effective, concise, on-brand copy for traveler-facing CRM programming.

• Contribute to acquisition marketing collateral as needed.

• Collaborate with other copywriters to ensure consistency across platforms and products.

• Offer copywriting support for promotions and campaigns under the guidance of the senior copywriter and brand/marketing managers.

• Work cross-functionally to understand and meet general content strategy, design considerations, and business objectives.

• Prioritize work effectively based on project deadlines and release dates.

• Ensure accuracy and consistency of marketing materials produced.

• Conduct internal audits and competitive analyses to identify opportunities.

• Help shape and maintain Viator’s tone and voice.

• Provide copy and support for other projects as needed.

Job requirements

• Strong portfolio showing a variety of marketing executions with a focus on digital media, including email and push marketing.

• 3+ years of relevant copywriting experience at an ad agency or in-house creative team.

• Excellent communication skills with an ability to work both cross-functionally and independently.

• Demonstrated ability to work independently and pivot between a variety of projects simultaneously and under tight deadlines.

• Good understanding of the relationship between copy and design.

• Strong familiarity with AP Style and writing in American English.

• A high degree of accuracy and an eye for detail.

• Strong familiarity with Microsoft Office and Google Docs.

• Experience working with Jira, Asana, and Figma is a plus.

• Experience with lifecycle communications desired but not essential.

• Travel marketing experience desired but not required.

If you need a reasonable accommodation or support during the application or the recruiting process due to a medical condition or disability, please reach out to your individual recruiter or send an email to AccessibleRecruiting@Tripadvisor.com and let us know the nature of your request . Please include the job requisition number in your message.

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