Midweight Social Media Manager (FTC - 12 months)
Role: Midweight Social Media Manager (FTC - 12 months)
Location: London, England, United Kingdom (Hybrid, once a week in client offices in Blackfriars, London and occasional trip to Rotterdam, Netherlands)
ROLE MISSION
Working in partnership with a Content Creator and reporting to the Social Lead, you will take ownership of helping this brand cut through the noise on social across Instagram and TikTok.
This opportunity is perfect for someone who is highly creative with a keen eye for winning content, understands brand personality, can grasp marketing strategies and can easily translate it into conversations on social media.
THIS ROLE IS RIGHT FOR YOU IF...
You love the idea of working on a fast-paced food brand and know social media platforms, trends and content like the back of your hand. You are storyteller and a dot-connector who is adept in the categories of food, music, and all things related to popular culture. This person will play a key role in developing and growing our social media strategy globally, through impactful and innovative ‘social first’ content and authentic storytelling.
WHAT YOU WILL BE DOING IN YOUR ROLE
Listening and Engagement
- Listen and respond to relevant consumer comments and questions
- Provide on-brand responses to influencer and consumer @mentions
- Identify opportunities for the brand to surprise and delight its audience
- Manage and nurture a network of brand advocates (or our ‘Brand 100’), identifying key engagement opportunities in organic planning
- Recruit and nurture a brand community
Content
- Day to day management of an in-house social media content creator to make winning, on-trend short-form food videos
- Monitor feeds for relevant opportunities to inject the brand into culture
- Spot new influencers opportunities
- Track trending topics
- Write copy for organic posts and paid/dark content
- Champion platform best practice across all content developed for your brand – ensuring content is platform native
Planning and client partnership
- Receive and interrogate briefs from clients and supporting in brief development to creative teams and other partners
- Help to craft Tone of Voice guidance for FAQ and copy for brand’s social channels
- Support in development in social channel strategy workstreams
- Plan and create social content calendars
- Present content ideas and brand social strategy to clients
- Reporting and analysis on content performance
WHAT SKILLS WILL HELP YOU BE SUCCESSFUL
- This job is best suited to an individual with at least 2 years of experience working in an agency or client side on brand marketing through social media.
- Level-headed, strategic thinker who can translate a client brief into the social world
- Entrepreneurial and proactive - ability to spot opportunities to create content and help clients achieve their business ambitions
- Creative flair and on the pulse of social trends – a keen eye for what makes a piece of content native and perform well on platforms
- Excellent written communications skills and great copywriting
- Nuanced and thorough knowledge of social platforms – and how brands can best leverage them to achieve commercial results
- Keen interest in digital trends and popular culture
- Works well under pressure
- Highly organised + excellent time management
- Work in FMCG or food or beauty or homecare brands
- Stakeholder management, including internal, cross-department, clients
- Evidence of gravitas with previous clients
- Excellent written communication skills
- Worked with a social media management tool e.g. Hootsuite
- Understanding of paid media and the role of influencers
- Previous experience working exposed to strategy and client-management roles
- An eye for great content/ content creation
- In-depth knowledge of social trends and culture with Gen Z and Millennials
WHAT YOU CAN EXPECT FROM US
- A dynamic work environment
- The opportunity to join a successful and forward-thinking organization
- Access to on-site gym, hair salon, subsidised cafeteria and discounted household item shop
- Career fulfilment working on high profile client projects
- Competitive compensation and benefits
ABOUT OUR COMPANY
Lots of agencies say they're different. OLIVER is.
OLIVER believes that agencies work better inside a brand's organisation; delivering more effective work at the speed required to drive modern businesses forward. Using our unique Inside Intelligence methodology, we build specialist, dedicated in-house agencies that collaborate with clients to form better marketing solutions.
Established in 2004, our model is now driven by over 4000 people, working across more than 200 in-house agencies globally. Clients include The Guardian, Unilever, Barclaycard, PepsiCo, AXA, The AA, Adidas, BMW, Post Office, and 3M. OLIVER is part of the Inside Ideas Group (IIG), which also includes a global content agency to Adjust your Set, design, experience, and engineering company DARE and property marketing specialists Aylesworth Fleming.
OUR VALUES
We are a company built on our values, we have given you a brief overview below but would love to tell you more.
Be Ambitious to succeed
Be Imaginative to push the boundaries of what’s possible
Be Inspirational to do groundbreaking work
Be always learning and listening to understand
Be Results-focused to exceed expectations
Be actively pro-inclusive and anti-racist across our community, clients and creations
Follow us on Instagram oliver.talent
Job Id: 8718
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We've set ambitious, market-leading environmental and social goals around sustainability at OLIVER. We have committed to be net zero by 2030 and take far reaching action on DE&I in the sector. We expect everyone to contribute to our mission, embedding sustainability into every department and through every stage of the project lifecycle.
Inside Ideas Group and its’ affiliates are equal opportunity employers committed to creating an inclusive working environment where all our employees are encouraged to reach their full potential, and individual differences are valued and respected. All [suitable] applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodiversity, disability status, or any other characteristic protected by local laws.