This position is a hybrid in-office role that works out of our Boston HQ. Monday-Thursday will be working in office and Friday is WFH. This is not a virtual / remote position.

We are seeking a highly organized and creative Senior Associate to join our Wayfair Professional Social Media team! Wayfair Professional, the B2B (business to business) division of Wayfair, is the go-to destination for millions of businesses across various industries. Our free membership offers exclusive benefits, including up to 15% off everyday Pro pricing, comprehensive project support, and fast, free shipping.

As the Senior Associate of Organic Social for Wayfair Professional, you will play a key role in developing and executing the organic social strategy to enhance brand visibility, engage with our target audience, and drive organic growth. You will be instrumental in crafting and managing social media content across multiple platforms, building and nurturing relationships with our expanding community, and strengthening our market presence through innovative social media campaigns. 

What You’ll Do:

• Own, develop, create and implement social content strategies for our Wayfair Professional channels.
• Analyze performance metrics across all social platforms to measure and assess social media performance and provide actionable insights for continuous improvement.
• Collaborate with cross-functional teams to align on key messaging and initiatives to ensure consistent brand voice across all platforms.
• Oversee content capture on set or at events, and write engaging captions that resonate with our audience and drive engagement.
• Travel (occasionally) for events or customer sites (up to 25% of the time).
• Interact effectively with internal teams, external partners, and our online community.

What You’ll Need:

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
• 3+ years of experience in organic social media marketing, social media management, or a related brand marketing role.
• Proven ability to create and execute organic social strategies, with a focus on engagement, brand awareness, and community building.
• Understanding of social media trends, platform algorithms, and best practices to optimize content reach and engagement.
• Experience with social media platforms (Instagram, Facebook, Pinterest, LinkedIn, etc.) and tools (e.g., Dash Hudson, Sprinklr, etc.) to schedule, monitor, and report on content.
• Exceptional organizational skills with an attention to detail and the ability to manage multiple social media channels simultaneously.
• Ability to adapt quickly to changes in platform algorithms or audience behavior and stay on top of emerging trends.

Massachusetts Applicants: I understand that it is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

About Wayfair Inc.

Wayfair is one of the world’s largest online destinations for the home. Whether you work in our global headquarters in Boston, or in our warehouses or offices throughout the world, we’re reinventing the way people shop for their homes. Through our commitment to industry-leading technology and creative problem-solving, we are confident that Wayfair will be home to the most rewarding work of your career. If you’re looking for rapid growth, constant learning, and dynamic challenges, then you’ll find that amazing career opportunities are knocking.

No matter who you are, Wayfair is a place you can call home. We’re a community of innovators, risk-takers, and trailblazers who celebrate our differences, and know that our unique perspectives make us stronger, smarter, and well-positioned for success. We value and rely on the collective voices of our employees, customers, community, and suppliers to help guide us as we build a better Wayfair – and world – for all. Every voice, every perspective matters. That’s why we’re proud to be an equal opportunity employer. We do not discriminate on the basis of race, color, ethnicity, ancestry, religion, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, genetic information, or any other legally protected characteristic.

Your personal data is processed in accordance with our Candidate Privacy Notice (https://www.wayfair.com/careers/privacy). If you have any questions or wish to exercise your rights under applicable privacy and data protection laws, please contact us at dataprotectionofficer@wayfair.com.