This is a hybrid role located in our Boston office. M-Th in office. Friday's are remote. 

Who We Are: The Marketing team is responsible for catapulting Wayfair into the leading destination for all things home by building and evolving customer recognition and attachment to our brands, across all Wayfair stores, geographies, and our extended family of brands. This role is focused on educating, introducing & enrolling prospective business customers to our fastest growing consumer program, Wayfair Professional (B2B).

What You’ll Do: As a Prospecting Technical Analyst you will be responsible for monitoring & analyzing our core business KPIs (e.g., enrollments) to ensure success of cross functional channel efforts. This includes short term health checks & remedial investigations, and long term opportunity sizing, laddering directly back to company objectives. The work you own will inspire broader business innovation that drives direct business impact. This role has high visibility with frequent exposure to stakeholders across Storefront Engineering, Marketing, Machine Learning, and other business-critical teams. The ideal candidate will be detail-oriented & analytically driven with strengths in defect-free analysis and critical thinking. 

Key Responsibilities:

• Weekly analysis of core business KPIs with an eye towards understanding the full-funnel impact of underlying drivers
• Own the end-to-end funnel for our prospecting technology across stores & brands
• Close partnership with engineering & machine learning teams to educate our targeting strategy combined with seamless site execution
• Audit & maintain our prospecting tool box to ensure flawless customer journey
• Build a testing strategy for onsite placement & email execution for prospective customers, including conducting statistical analysis to validate results and inform a rollout decision
• Own quarterly business plan forecasting across our free marketing channels
• Contribute positively to the team and Wayfair culture

What You’ll Need:

• Experience with Python, SQL & GBQ 
• Analytical self-driven thinker who looks for (and finds) answers in the data
• Strong storytelling abilities to contextualize data for broader work groups
• Incredible attention to detail and highly organized
• Strong communication skills, both written and verbal
• Fast learner who can adapt to new processes and tools on the fly
• Demonstrated ability to effectively prioritize projects and multitask to get things done
• Collaborative team player with the ability to manage stakeholders across levels 

About Wayfair Inc.

Wayfair is one of the world’s largest online destinations for the home. Whether you work in our global headquarters in Boston or Berlin, or in our warehouses or offices throughout the world, we’re reinventing the way people shop for their homes. Through our commitment to industry-leading technology and creative problem-solving, we are confident that Wayfair will be home to the most rewarding work of your career. If you’re looking for rapid growth, constant learning, and dynamic challenges, then you’ll find that amazing career opportunities are knocking.

No matter who you are, Wayfair is a place you can call home. We’re a community of innovators, risk-takers, and trailblazers who celebrate our differences, and know that our unique perspectives make us stronger, smarter, and well-positioned for success. We value and rely on the collective voices of our employees, customers, community, and suppliers to help guide us as we build a better Wayfair – and world – for all. Every voice, every perspective matters. That’s why we’re proud to be an equal opportunity employer. We do not discriminate on the basis of race, color, ethnicity, ancestry, religion, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, genetic information, or any other legally protected characteristic.

Your personal data is processed in accordance with our Candidate Privacy Notice (https://www.wayfair.com/careers/privacy). If you have any questions or wish to exercise your rights under applicable privacy and data protection laws, please contact us at dataprotectionofficer@wayfair.com.