Regional Marketing Associate
Elastic is a free and open search company that powers enterprise search, observability, and security solutions built on one technology stack that can be deployed anywhere. From finding documents to monitoring infrastructure to hunting for threats, Elastic makes data usable in real-time and at scale. Thousands of organizations worldwide, including Barclays, Cisco, eBay, Fairfax, ING, Goldman Sachs, Microsoft, The Mayo Clinic, NASA, The New York Times, Wikipedia, and Verizon, use Elastic to power mission-critical systems. Founded in 2012, Elastic is a distributed company with Elasticians around the globe. Learn more at elastic.co.
The Regional Marketing Associate is responsible for creating and executing comprehensive go-to-market plans to nurture, land and expand on current customers and prospects and sales opportunities.
What You Will Be Doing:- Drive a marketing plan to increase awareness, drive user engagement, generate leads and opportunities, and accelerate pipeline for India
- Collaborate with local sales, technical and product resources on campaigns, including specific account-based marketing programs for key accounts.
- Report out on a regular basis to the local sales team and the supporting marketing team on campaign performance and conversion.
- Effectively manage budgets and track performance of activities to evaluate the attribution and ROI of programs.
- Continuously gather feedback, iterate, and kill programs that are ineffective.
- Understand Elastic’s products and use cases, regional customer stories, and the regional market and competitor trends.
- Lead the regional demand generation activities to optimize email and nurture campaigns, local website flow on local domains.
- Work with partner marketing and business development on channel programs.
- Work with sales and solutions architects to execute field activities.
- Use Marketo, Salesforce, Google Analytics, Splash and other sales and marketing tools effectively.
- 3-4 years of experience in a regional focused marketing role.
- Experience working in the B2B Enterprise tech/software space, preferably in open source, big data, and analytics, security.
- Ability to drive demand generation campaigns based on regional strategies and leveraging emails, virtual and online programs, and social media.
- Familiarity with CRM systems preferably SFDC & Marketo
- Strong attention to details and logistics capability to run great programs.
- Excellent organizational and project management skills, an ability to collaborate with cross-functional virtual teams to deliver programs, manage multiple projects simultaneously, work on tight deadlines and keep all programs on schedule and on budget, including working with third party vendors and contractors.
Additional Information - We Take Care of Our People
As a distributed company, diversity drives our identity. Whether you’re looking to launch a new career or grow an existing one, Elastic is the type of company where you can balance great work with great life. Your age is only a number. It doesn’t matter if you’re just out of college or your children are; we need you for what you can do.
We strive to have parity of benefits across regions and while regulations differ from place to place, we believe taking care of our people is the right thing to do.
- Competitive pay based on the work you do here and not your previous salary
- Health coverage for you and your family in many locations
- Ability to craft your calendar with flexible locations and schedules for many roles
- Generous number of vacation days each year
- Increase your impact - We match up to $2000 (or local currency equivalent) for financial donations and service
- Up to 40 hours each year to use toward volunteer projects you love
- Embracing parenthood with minimum of 16 weeks of parental leave
Different people approach problems differently. We need that. Elastic is an equal opportunity/affirmative action employer committed to diversity, equity, and inclusion. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, pregnancy, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, disability status, or any other basis protected by federal, state or local law, ordinance or regulation.
We welcome individuals with disabilities and strive to create an accessible and inclusive experience for all individuals. To request an accommodation during the application or the recruiting process, please email candidate_accessibility@elastic.co We will reply to your request within 24 business hours of submission.
Applicants have rights under Federal Employment Laws, view posters linked below: Family and Medical Leave Act (FMLA) Poster; Pay Transparency Nondiscrimination Provision Poster; Employee Polygraph Protection Act (EPPA) Poster and Know Your Rights (Poster)
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