Regional Marketing Manager, Emerging Markets

Full Time
2 months ago

Elastic is a free and open search company that powers enterprise search, observability, and security solutions built on one technology stack that can be deployed anywhere. From finding documents to monitoring infrastructure to hunting for threats, Elastic makes data usable in real-time and at scale. Thousands of organizations worldwide, including Barclays, Cisco, eBay, Fairfax, ING, Goldman Sachs, Microsoft, The Mayo Clinic, NASA, The New York Times, Wikipedia, and Verizon, use Elastic to power mission-critical systems. Founded in 2012, Elastic is a distributed company with Elasticians around the globe. Learn more at elastic.co.

Our Regional Marketing team is the most distributed of all the marketing teams at Elastic, with the highest mix of nationalities and cultural backgrounds. Our group drives tailored and innovative marketing programs to drive awareness and pipeline. From regional and customer-specific workshops to scalable, on-demand localized programs, our crew consists of don’t-worry-we’ve-got-this team members that know how to get it done with the best of ‘em, wherever and in whatever language needed.

We seek an innovative, thoughtful, and experienced marketer who is fun to work with and a true standout colleague!

Your responsibilities will be to ensure the right mix of field marketing programs and campaigns, such as email campaigns, online webinars, virtual events, field events, account programs, content syndication as well as content localization and more.

To be successful, you will need to be an excellent teammate and agile to work in the matrix environment.

What You Will Be Doing:
  • Develop and implement the marketing plan for the Emerging Market region (Israel, Middle East, South Africa, Eastern Europe) to support the high growth targets in regard to awareness, user engagement, lead generation as well as pipeline acceleration.
  • Collaborate with local sales, solution architects to understand the local market and build plans accordingly.
  • Drive customer advocacy/customer stories for the region
  • Build positive relationships with other marketing functions to influence campaigns, including specific account-based marketing programs for key accounts.
  • Successfully handle budgets and supervise the performance of activities to evaluate the attribution and return on investment of programs.
  • Continuously collect feedback, iterate, and optimize programs.
  • Develop account-based marketing plans for our top strategic accounts in the region.
What You Bring With You:
  • Experience working in the B2B Enterprise tech/software space, preferably in open source, big data, cloud, SaaS and analytics.
  • Experience in marketing the technical features to users as well as the business value to decision-makers.
  • Strong experience in customer advocacy!
  • Data-driven and analytical approach to influence marketing strategy
  • Forward leaning as well as strong project management skills
  • Strategic problem solver as well as hands-on execution
  • Familiarity with CRM systems preferably SFDC & Marketo as well as Google Analytics, Splash and other marketing tools.
  • Ability to lead cross-functional virtual teams
  • Proficient in English speaking and writing skills
  • Full of positive energy but at the same time humble and ambitious
  • People management.
Additional Information - We Take Care of Our People

As a distributed company, diversity drives our identity. Whether you’re looking to launch a new career or grow an existing one, Elastic is the type of company where you can balance great work with great life. Your age is only a number. It doesn’t matter if you’re just out of college or your children are; we need you for what you can do.

We strive to have parity of benefits across regions and while regulations differ from place to place, we believe taking care of our people is the right thing to do.

  • Competitive pay based on the work you do here and not your previous salary
  • Health coverage for you and your family in many locations
  • Ability to craft your calendar with flexible locations and schedules for many roles
  • Generous number of vacation days each year
  • Increase your impact - We match up to $2000 (or local currency equivalent) for financial donations and service
  • Up to 40 hours each year to use toward volunteer projects you love
  • Embracing parenthood with minimum of 16 weeks of parental leave

Different people approach problems differently. We need that. Elastic is an equal opportunity/affirmative action employer committed to diversity, equity, and inclusion. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, pregnancy, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, disability status, or any other basis protected by federal, state or local law, ordinance or regulation.

We welcome individuals with disabilities and strive to create an accessible and inclusive experience for all individuals. To request an accommodation during the application or the recruiting process, please email candidate_accessibility@elastic.co We will reply to your request within 24 business hours of submission.

Applicants have rights under Federal Employment Laws, view posters linked below: Family and Medical Leave Act (FMLA) Poster; Pay Transparency Nondiscrimination Provision Poster; Employee Polygraph Protection Act (EPPA) Poster and Know Your Rights (Poster)

Elasticsearch develops and distributes encryption software and technology that is subject to U.S. export controls and licensing requirements for individuals who are located in or are nationals of the following sanctioned countries and regions: Belarus, Cuba, Iran, North Korea, Russia, Syria, the Crimea Region of Ukraine, the Donetsk People’s Republic (“DNR”), and the Luhansk People’s Republic (“LNR”). If you are located in or are a national of one of the listed countries or regions, an export license may be required as a condition of your employment in this role. Please note that national origin and/or nationality do not affect eligibility for employment with Elastic.

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