Here at Betsson Group, we are looking for our next Senior Salesforce Developer. Sounds interesting then Read On!

Our Salesforce team at Betsson Group is responsible for the continued development of the Marketing Cloud CRM capabilities. You will be responsible for developing custom solutions that help users to build automated marketing initiatives that drive brand loyalty. You are a dedicated individual with a keen interest in developing scalable solutions that enable and enhance our CRM capabilities. As our Salesforce Marketing Cloud Developer you will be responsible for optimizing and customizing Salesforce Marketing Cloud. Main responsibilities include designing automated campaigns, integrating data across platforms, troubleshoot issues, and ensure compliance with regulations. Expertise is crucial for personalized customer journeys, efficient marketing automation, and effective collaboration within Betsson.

• Act as a consultant and technical expert on the Salesforce platform by providing support to stakeholders and users.
• Closely collaborate with experts from other areas to leverage on the Salesforce technologies through integrations with other solutions. 
• Setting up new business units in SFMC that include but not limited to the configuration of the data points and FTP locations.
• Use AMP script to develop dynamic content in SFMC.
• Use SSJS to develop new custom applications in Journey Builder including leveraging the REST & SOAP APIS by creating installed packages.
• Build targeted audience segments based on email behavioral data and CRM attributes using Data Extensions and SQL Setup.
• Leveraging on the capabilities provided by Journey Builder, Automation Studio, Interaction Studio, Content Builder, Email Studio, and other solutions to deliver multi-touch communications.
• Campaigns and Triggered sends: being able to oversee complex campaign workflow rules and data segmentation.
• Oversee the ETL of multiple business units that include suggesting best practices on daily automations.
• Configuring the database environment by creating the data model using data extensions and Contact Builder inside the Data Designer.
• Define data validation, cleansing, deduplication rules and processes in SFMC.
• Define data connectors for data ingestion into Salesforce across Betsson’s technical ecosystem, partnering with CRM and Data teams, as needed.
• Assist in the technical and architectural framework for the SFDC applications.
• Serve as the subject matter expert for SFMC for the internal stakeholders that include managers and end-users.
• As an expert on SFMC, it is expected to gather requirements, discuss, and implement them based on best practices.

• Minimum 3 years of experience on Salesforce Marketing Cloud
• Minimum 1 years of experience as Salesforce Administrator
• Salesforce Certified Marketing Cloud Administrator
• Salesforce Certified Marketing Cloud Email Specialist
• Salesforce Certified Administrator 201
• Stay abreast of industry technology innovations, new business practices, and third-party technology solutions.
• Foster best practices by providing support and training to users.
• Produce, maintain, and distribute comprehensive, clear, and accurate documentation for all processes and operational considerations.
• Experience on Salesforce Service Cloud and Sales Cloud.

Much like riding a rollercoaster, sometimes life at Betsson can be lightning fast with twists and turns but always FUN! Then again, what else would you expect from a business 75% millennial and 1700 strong, spread across 7 offices with 900 based out of our Malta HQ alone! 

We can offer you an environment full of ambition and passion. One day is never like the other as the only constant is change, to the better, to the greater. We strive to be the best in whatever field we choose to play on, and we make sure to have fun along the way!

• A friendly, open and humble working environment, where you will have the chance to work alongside with colleagues from all over the world
• A chance to evolve your skills together with your colleagues with various programs and initiatives
• Personal development through courses, in-house training and external certification
• Freedom with responsibility

By submitting your application, you understand that your personal data will be processed as set out in our Privacy Policy