As a Senior Associate, Paid Social, you will help establish and oversee the strategy and execution for growth marketing channels for our owned and operated Energy business. This position will work closely with cross-functional teams to ensure campaigns will drive growth against business objectives.

This role is required to operate out of the Charlotte, NC area office on a hybrid schedule (Tuesday through Thursday in office).

What You'll Do:

• Analyzing and reporting on paid campaigns in Facebook, Instagram, and YouTube.
• Weekly performance reports and presentations on campaign performance.
• Day-to-day account management including campaign optimization, audience creation, budget management, and testing ideation and execution.
• Strategizing and coordinating with design and content teams to develop creative for paid execution.
• Research in-platform improvements and new offerings in the social media space.

What We're Looking For:

• 3+ years of experience with a proven track record of success in meeting performance goals in paid social marketing.
• Data-driven and analytical-minded marketers with superior analytical and quantitative skills who think creatively to decide testing methodologies and optimize campaigns to deliver results.
• Experience in Facebook Ads Manager, Google Ads Interface/Editor (YouTube), and TikTok Ads Manager.
• Experience working cross-functionally and communicating effectively with design and content teams to develop cohesive marketing strategies for tailored paid social campaigns.
• A clear passion for social media and a strong point of view on its importance, place, and means of measuring in an omni-channel marketing strategy.
• Experience working within a complex scope of paid digital marketing including: campaign planning and execution in multiple platforms, audience identification and targeting, ad creative ideation and production, bid/budget management and strategy, and measurement/results analyses.
• Experience coaching direct reports, managing performance, creating a marketing roadmap, and setting goals for a team.

Who We Are:

Founded in 2000, Red Ventures is a portfolio of growing digital businesses that bring consumers and brands together through integrated e-commerce, strategic partnerships and many proprietary brands including Bankrate, AllConnect.com and Reviews.com. Headquartered south of Charlotte, NC, Red Ventures has over 3000 employees in offices across the US, as well as London and Sao Paulo. For more information, visit https://redventures.com and follow @RedVentures on social platforms.

We offer competitive salaries and a comprehensive benefits program for full-time employees, including medical, dental and vision coverage, paid time off, life insurance, disability coverage, employee assistance program, 401(k) plan and a paid parental leave program.

Red Ventures is an equal opportunity employer that does not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or any other basis protected by law. Employment at Red Ventures is based solely on a person's merit and qualifications. 

We are committed to providing equal employment opportunities to qualified individuals with disabilities. This includes providing reasonable accommodation where appropriate. Should you require a reasonable accommodation to apply or participate in the job application or interview process, please contact accommodation@redventures.com. 

If you are based in California, we encourage you to read this important information for California residents linked here.

Compensation

• Cash Compensation Range: $90,000-$120,000* *Note actual salary is based on geographic location, qualifications, and experience. 

Additionally, the following benefits are provided by Red Ventures, subject to eligibility requirements.

• Health Insurance Coverage (medical, dental, and vision)
• Life Insurance
• Short and Long-Term Disability Insurance
• Flexible Spending Accounts
• Paid Time Off
• Holiday Pay
• 401(k) with match
• Employee Assistance Program
• Paid Parental Bonding Benefit Program

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