Senior Campaigns Manager

Full Time
9 months ago

​​See yourself at Twilio.

Join the team as our next Senior Campaigns Manager (EMEA) on Twilio’s EMEA Marketing team.

Who we are & why we’re hiring

Twilio powers real-time business communications and data solutions that help companies and developers worldwide build better applications and customer experiences.

Although we're headquartered in San Francisco, we have presence throughout South America, Europe, Asia and Australia. We're on a journey to becoming a global company that actively opposes racism and all forms of oppression and bias. At Twilio, we support diversity, equity & inclusion wherever we do business.

About the job

Twilio is seeking a Senior Marketing Campaign Manager to join our EMEA Marketing team to support the delivery of our integrated campaigns for customer acquisition, engagement, and success. This is a fantastic opportunity for an individual who wants to work with a collaborative marketing team, developing and executing campaigns and programs that deliver impact and ROI. The qualified candidate will be able to demonstrate a successful history of building, executing, and optimizing demand generation and lead nurturing campaigns with programs that reach and convert new prospects into qualified leads. 

The right candidate for this role is passionate about marketing and campaign management who possesses a start-up mentality and is able to adapt quickly in a fast environment. This candidate also enjoys cross-functional collaboration and is interested in working with global teams.

Responsibilities

In this role, you will:

  • Conceive, develop and lead long-term integrated campaigns, localising and adapting campaigns to meet regional needs and track against plans and timelines 
  • Collaborate and partner with key stakeholders, such as Product Marketing, Performance Marketing and Field Marketing on campaign concept, content requirements, messaging, channel testing and creative development to ensure effectiveness 
  • Identify, forecast and measure results against key performance indicators, including regularly providing updates to stakeholders across the business
  • Analyse progress to plan, report on the results of individual initiatives and key milestones, and provide proactive optimisation recommendations
  • Manage campaign budget and media plan for the region and determine ROI metrics and adjust the allocation of spend based on performance
  • Communicate regularly with key stakeholders on upcoming campaigns, status of campaign and results of campaigns
  • Manage production of campaigns with internal teams and agencies to ensure execution timelines are met

Qualifications

Not all applicants will have skills that match a job description exactly. Twilio values diverse experiences in other industries, and we encourage everyone who meets the required qualifications to apply. While having “desired” qualifications make for a strong candidate, we encourage applicants with alternative experiences to also apply. If your career is just starting or hasn't followed a traditional path, don't let that stop you from considering Twilio. We are always looking for people who will bring something new to the table!

Required:

  • A thorough understanding of integrated campaigns from inception to execution and what’s makes them successful, including an understanding of the considerations for regional and audience variances within the campaign plan
  • Excellent organizational skills and can multitask across teams, projects and priorities
  • Experience managing creative and paid media agencies in a SaaS or high-tech environment
  • 6-8 years successful B2B experience running multi-channel and multi-audience campaigns across EMEA
  • In-depth experience with marketing tools and platforms (Marketo, Twilio Segment, Looker, Salesforce, Contentful, Tableau, Adobe Experience Manager, Social Media)

Desired:

  • Have a "test & learn" mindset with the mentality to continually assess KPIs to monitor business performance
  • Excellent verbal, written and visual communications skills
  • Ability to influence and build effective working relationships with all levels of the organization.
  • Highly organized, detail-oriented and collaborative - a real team player
  • Energetic, self-motivated, and agile 
  • Proficiency in multiple languages applicable to the region

Location

This role will be remote and must be based in the UK. 

What we offer

There are many benefits to working at Twilio, including things like competitive pay, generous time-off, ample parental and wellness leave, healthcare, a retirement savings program, and much more. Offerings vary by location.

Twilio thinks big. Do you?

We like to solve problems, take initiative, pitch in when needed, and are always up for trying new things. That's why we seek out colleagues who embody our values — something we call Twilio Magic. Additionally, we empower employees to build positive change in their communities by supporting their volunteering and donation efforts.

So, if you're ready to unleash your full potential, do your best work, and be the best version of yourself, apply now!

If this role isn't what you're looking for, please consider other open positions.

Twilio is proud to be an equal opportunity employer. Twilio is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Additionally, Twilio participates in the E-Verify program in certain locations, as required by law.

Twilio is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please contact us at accommodation@twilio.com.