As a Senior Data Analyst, you'll play a vital role in generating actionable insights and data-driven recommendations to support decision-making across the organisation. We're looking for someone with a natural curiosity for data and a passion for transforming complex information into compelling stories that drive business value. You will focus on understanding key business and customer problems, identifying gaps, and providing actionable recommendations through advanced analytics and business intelligence tools.

At AKQA, you'll work in an innovative and inclusive culture surrounded by some of the brightest minds in their fields. You'll have the opportunity to learn and grow within a creative and technically advanced team and have access to ongoing personal and professional development. Located in Auckland or Wellington we work in a hybrid WFH model, with Wednesday and Friday based in the studio each week.

ROLE REQUIREMENTS:

• Demonstrate strong analytical thinking and problem-solving abilities to uncover meaningful insights
• Collaborate with senior stakeholders to define and execute data and analytics strategies
• Generate impactful insights from complex data sources, crafting compelling narratives
• Transform insights into recommendations for strategy, experience design, and creative processes
• Create and maintain advanced visualisations and dashboards using BI tools
• Proactively identify trends and patterns in data to drive business opportunities
• Lead implementation of data tracking systems and quality assurance protocols
• Work with data engineering teams to optimize data pipelines
• Guide data governance and best practices
• Share knowledge and mentor junior analysts in developing their analytical capabilities
• Present analytics findings directly to clients with compelling storytelling
• Champion data-driven decision-making across the organisation
• Develop innovative approaches to problem-solving using data

QUALITIES AND CHARACTERISTICS:

• Minimum 5 years of experience in data analytics, business intelligence, or related field
• Strong analytical mindset with ability to see beyond the numbers to extract meaningful insights
• Natural curiosity and drive to continuously explore and understand data patterns
• Advanced proficiency in SQL and data manipulation
• Expert knowledge of BI tools (Power BI, Tableau, Looker Studio)
• Strong experience with Google Analytics and Tag Manager
• Proficiency in statistical analysis and data modelling
• Experience with Python/R for data analysis
• Knowledge of A/B testing methodologies and tools
• Understanding of data governance and privacy requirements
• Excellent communication and presentation skills with ability to translate complex findings into actionable insights
• Strong project management capabilities
• Passion for data education and improving organisational data literacy
• Demonstrated ability to think strategically and connect data insights to business outcomes
• Relevant certifications in Google Analytics, Power BI, or Tableau preferred

AKQA is an Equal Opportunities Employer, we believe that diversity is vital to AKQA's ability to provide our clients with the best recommendations and are committed to fostering a varied and inclusive work environment. Your race, colour, ancestry, religion, gender, gender identity, national origin, sexual orientation, age, marital status, disability, or veteran status have no bearing on our hiring decisions. If you have a disability or special need that requires accommodation, please let us know.