Senior Product Manager - Growth (m/f/d)
We are seeking an experienced Senior Product Manager to join our Growth team and help us define the learning experience of the future!
At StudySmarter, the Growth team is responsible for some of the most critical parts of our product: Conversion Rate Optimization (CRO), User activation and Monetisation.
As the Growth Product Manager (m/f/d), you'll work in close collaboration with Product analysts, Design, Engineering, and Marketing to increase the number of website visitors converting into engaged app users. You'll oversee the user journey from initial visit through to conversion and activation, using data-driven strategies to improve each step of the funnel. You will also improve the way we generate revenue with those users, both through advertising and premium subscriptions.
Key Responsibilities:Conversion Rate Optimization (CRO): Use a data-driven approach to identify and implement strategies that will improve website-to-apps conversion.
User Activation: Streamline and optimize the onboarding flow and other activation mechanisms to maximize user activation rates.
Push notifications: Develop and execute effective push strategies to improve user activation, retention and re-activation.
A/B Testing: Execute A/B testing for different strategies and features. Analyze the results and make decisions based on the findings.
Analysis: Continuously monitor, analyze, and optimize performance metrics related to conversion and activation.
Collaboration: Work as part of the Growth cross-functional team and collaborate with various stakeholders across the company, notably with our Marketing team.
Minimum of 4 years of experience in product management, building products on both mobile and web.
Experience with CRO (conversion rate optimisation), activation and other growth mechanisms.
A deep understanding of customer needs and behaviour, and a feel for what constitutes a good user experience.
A strong sense of ownership and prioritisation with the ability to identify and solve problem areas independently.
The ability to use product metrics and your analytical mindset to make the right decisions.
Strong problem-solving, adaptability, and creativity skills.
Excellent communication and collaboration skills.
- You can become a key part of the growth story in one of the best German EdTech startups and build an international market leader.
- You will work with an exciting product that is already continuously the #1 education app in the app stores and can enable digital education for millions of pupils and students.
- You will be part of an international and dynamic team, with an open and sincere interaction.
- You can take responsibility from day one and develop personally and professionally.
- You can design your working environment flexibly. You are completely free to decide whether you work from home or in the office. You choose the provided equipment yourself (laptop, headphones, etc.).
- We organize regular team events, events, etc. and offer you opportunities for further training.
- We offer you a competitive salary and the possibility to receive shares in StudySmarter.
- We have an office in the heart of Munich - directly at Stiglmaierplatz (including table tennis, PlayStation, darts, snacks & drinks).