As a Senior Strategist, you bring key strategic leadership and guidance to multidisciplinary teams. You can effectively communicate your findings to varying audiences—from creative to technical team members. And you have an intimate understanding of your client, their competitors, and key industry trends relating to their business. You’re a rock star in at least two strategy disciplines—business analysis, qualitative consumer research, web analytics, and information architecture—but we’ll welcome your balanced working knowledge of all. Most importantly, you live and breathe insights—about a client’s business, their competitors, and their customers.

You will:

• Collaborate with internal research team to perform quantitative and qualitative research.
• Collaborate with social and marketing science teams to monitor social listening and web analytics reports.
• Synthesize research, uncover insights, and write creative briefings for client and team.
• Perform detailed research into our clients, their industry, and competitors across markets.
• De-construct competitive best practices in digital marketing and create benchmarks.
• Conduct digital ecosystem audits to map a brand’s online presence and assess the effectiveness of each touchpoint.
• Identify opportunities for clients to use digital technology to enhance their overall digital presence and online marketing mix.
• Work across multidisciplinary teams to implement and manage digital strategies.
• Run agile design workshops to identify digital strategies for rapid prototyping and customer testing.
• Recommend, plan, coordinate, and execute pertinent research and analysis activities, including sector analyses, competitive benchmarking studies, qualitative and consumer research, requirements gather sessions, and stakeholder interviews.
• Synthesize and communicate the results of research to clients and project teams.
• Provide insight and perspective on the client’s strategic direction.
• Collaborate with the team on overall strategy development.
• Define measurement strategies for strategy development and site or program optimization.
• Demonstrate the value of integrating strategy services into client engagements.
• Provide thought leadership to colleagues and projects in a range of subjects, including requirements gathering, consumer research and insight, site measurement and marketing, and strategic planning.

You have:

• 4+ years of related experience in the account and brand planning, business analysis, qualitative research, including web analytics and metric analysis, and information architecture.
• 4+ years agency or consulting and digital business experiences.
• Experience making captivating presentations in Keynote.
• Experience developing proposals and presentations for clients.
• Ability to communicate complex subject matter verbally and written.
• Experience with qualitative and ethnographic research driving the creation and implementation of digital design personas.
• Experience in marketing research and sciences to establish and analyze complex studies.
• Excellent collaboration skills and a team-player mindset.
• Strong multi-tasking and flexibility skills.
• A commitment to learning.

What We Offer:

• Global maternity and parental leave
• Competitive benefits packages
• Vacation, compassionate leave, sick days, and flex days
• Access to online services for families and new parents
• Extensive winter holiday office closures
• Summer Fridays (off at 3:00 PM local time every Friday)
• Diversity and Inclusion Board with 12 affinity groups
• Internal learning and development programs
• Enterprise-wide employee discounts

At Critical Mass, we value our employees and offer competitive compensation and benefits packages.  If you’re looking for a challenging and rewarding opportunity to make a significant impact on the lives of our employees, we encourage you to apply for this exciting position today!

The Talent Team at Critical Mass is focused on ensuring we provide the best training, onboarding, and employee experience possible! Our new hires & employees are the future of our organization, and we want to set you up for long-term success. In an effort to do so, we expect our team to work from an office a minimum of 4 days a week. The ask stems from our want to:

Strengthen opportunity for continuous learningImprove collaboration and team relationships.Increase employee engagement

This work model balances the need for individual flexibility while maintaining the relentless customer focus we provide at CM. We understand that not everyone may feel comfortable with this expectation, so we ask that you please let us know immediately if there are any concerns so we can help navigate accordingly.

We continually review ranges to address skills, experience and markets. Base salaries are determined during our interview process, by assessing a number of factors that include, but aren’t limited to, a candidate’s experience and skills relative to the scope and responsibilities of the position. For current CM employees, tenure will also be a consideration.Salary Range$80,000—$90,000 USD

Critical Mass is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We do not tolerate discrimination on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. If you are an individual with disabilities who would like to request an accommodation, please reach out to accommodations@criticalmass.com.

We are committed to fostering diversity, equity, and inclusion within our pool of candidates, with a target of achieving at least 50% representation from underrepresented communities.

The Critical Mass Talent Acquisition team will only communicate from email addresses that use the URLs criticalmass.com and us.greenhouse-mail.io. We will not use apps such as Facebook Messenger, WhatsApp, or Google Hangouts for communicating with you. We will never ask you to send us money, technology, or anything else to work for our company. If you believe you are the victim of a scam, please review your local government consumer protections guidance and reach out to them directly.

If U.S. based: https://www.consumer.ftc.gov/articles/job-scams#avoidIf Canada based: https://www.canada.ca/en/services/finance/consumer-affairs.htmlIf U.K. based: https://www.gov.uk/consumer-protection-rightsIf Costa Rica based: https://www.consumo.go.cr/educacion_consumidor/consejos_practicos.aspx