Social Media Manager - Nutrition

Full Time
Kingston upon Thames, UK
5 hours ago

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. 

As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. 

Role: Social Media Manager – Nutrition

Location: Kingston (2 days a week)

 

ROLE MISSION

The opportunity is to take the reins of iconic British household brands that have an award-winning creative ambition. Working in partnership with the Nutrition Digital, Media and Commerce (DMC) team, the Social Media Manager will take ownership and be the driving force behind, Colmans Mustard, Hellmans Mayo and Pot Noodle. 

 

THIS ROLE IS RIGHT FOR YOU IF...

You are obsessed with all thing’s cooking and eating. Food is the heartland of these two brands, and the ideal candidate will have their finger on the pulse for trends within the food space (think birria tacos, viral feta pasta, meals under a fiver…), keeps tabs on all their favourite foodie influencers and is always making dishes from recipes they ‘saw on TikTok’. 

You’ll play a key role in developing and growing the communities of the two brands through impactful social-first content and community management to meet key brand objectives. You’ll be fully owning relationships with the brand managers as their day-to-day touchpoint and be responsible for interrogating their asks to come up with the best solutions that are fit for social. You’ll also be the expert they turn to for advice on external agency social ideas and influencer strategies so there’s a lot of opportunity to feed into wider marketing activities and establish yourself as a trusted voice for the brands.

Managing two brands means you’ll need to be well-versed and adept at switching hats to work across a variety of brand personalities, TOV, challenges and objectives so you’ll get an exciting mix of tasks and campaigns to stretch your strategic thinking, forward planning and creativity. 

 

ABOUT THE TEAM YOU WILL BE JOINING

We embrace hybrid work, joining the DMC team in the Kingston office on Tuesdays and Wednesdays. You'll be joining a team that is super passionate about best-in-class digital, social and creative performance. You'll work closely with digital, media and dcommerce specialists within the DMC team as well as brand managers and stakeholders from the wider Nutrition Marketing team. This role also plugs into external agency partners across creative, media and PR.

 

 WHAT YOU WILL BE DOING IN YOUR ROLE

  • Working with the Senior Social Media Manager, you will execute the UK social media strategy for Instagram and Pinterest and emerging platforms as required. 
  • You will own the development of the day-to-day content calendar with an emphasis on strategic forward planning to ensure that content is prepped and scheduled on a quarterly basis. 
  • You’ll own and run weekly connects with your brand managers to keep up to date with upcoming marketing activities and campaigns to ensure your content calendar is always up to date with the latest developments.
  • You will work closely with and brief designers, external agencies, content creators and influencers to create content for the channels, as well as roll up your sleeves to edit footage into engaging Reels when needed. 
  • You will undertake daily community management, responding to comments, DMs and tagged content while keeping an eye out for usable UGC, gifting opportunities and content inspiration.
  • You will seek out and champion social partnerships with other like-minded brands, flagging opportunities to the brand managers and managing the relationship with the partner directly to bring it to life on social. 
  • You’ll feed into influencer plans and opportunities presented by the PR team, offering up suggestions based on your brand knowledge and notable interactions within the communities. 
  • You will be responsible for keeping the reporting dashboards for your brands up to date each month, providing ad-hoc snapshot reports to your brand managers that highlight key performance metrics, rich insights and actionable recommendations. 
  • Working alongside the Customer Care team and Corporate Comms, you will be responsible for identifying the type and magnitude of social crises and highlighting social considerations when the wider team is planning a strategic response.
  • You’ll have access to the wider OLIVER social team for knowledge sharing and advice along with opportunities to connect with your global social counterparts on a monthly basis. 

 

WHAT SKILLS WILL HELP YOU BE SUCCESSFUL 

  • 3-4 years of experience directly managing the social media channels for a number of brands simultaneously.
  • A passion for food, cooking and eating.
  • Expertise in managing multiple stakeholders and their requests with a proven ability to prioritise tasks and manage your own time.
  • Being an ambitious and highly organised individual who’s able to execute work with high attention to detail.
  • A passion for proactivity and working autonomously to get things over the line, managing approvals as you go.
  • Native video editing skills for Instagram Reels or other video editing tools like CapCut, InShot etc.
  • Strong experience with social media publishing and analytics through native platforms or tools like Sprinklr.

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Job Id: 7943

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Our values shape everything we do: 

Be Ambitious to succeed   

Be Imaginative to push the boundaries of what’s possible   

Be Inspirational to do groundbreaking work   

Be always learning and listening to understand   

Be Results-focused to exceed expectations   

Be actively pro-inclusive and anti-racist across our community, clients and creations    

OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.   

 OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.