Social Media Specialist
Taskrabbit is a marketplace platform that conveniently connects people with Taskers to handle everyday home to-do’s, such as furniture assembly, handyman work, moving help, and much more.
At Taskrabbit, we want to transform lives one task at a time. As a company we celebrate innovation, inclusion and hard work. Our culture is collaborative, pragmatic, and fast-paced. We’re looking for talented, entrepreneurially minded and data-driven people who also have a passion for helping people do what they love.
Together with IKEA, we’re creating more opportunities for people to earn a consistent, meaningful income on their own terms by building lasting relationships with clients in communities around the world.
- Taskrabbit is a remote-first company with employees distributed across the US and EU
- 5-time Best Places to Work in 2022 by BuiltIn. Including Best Companies in SF, Best Mid-Sized Companies, and Best Benefits
- DataBird journal’s “Best Places” Best Companies for Diversity, #1 2019 and 2020
- DataBird journal’s “Best Places” Best Companies for Women, #4 2019 and #1 2020
This role will be remote first with limited travel through August 2025 with the expectation that employees will begin working 2 days per week in our dedicated office space starting September 2025.
About the Job
The Taskrabbit marketing team plays a critical role in driving customer acquisition, engagement, and retention. As the Social Media Specialist, you will build Taskrabbit’s brand personality across social media, building a distinct presence that drives brand affinity and helps achieve business goals. In this role, you will manage and execute a robust content strategy across organic social channels, including content creator and influencer partnerships.
The ideal candidate for this role is both creative and strategic, a master wordsmith, and passionate about building and engaging online communities. At the core, you live and breathe social media and have a pulse on all the latest cultural and social trends. You have a passion for content creation, pushing the boundaries and taking smart risks to deliver results.
As a core member of the Marketing team, this individual will work with key stakeholders across creative, paid, owned and earned channels, and partner closely with our Social Media Lead on cross-functional campaigns and social-led initiatives. This role will report directly to the Director of Brand and Communications.
Responsibilities
- Bring new content ideas to life by creating still and video content for organic social channels
- Manage content planning for Taskrabbit’s organic social media channels, including but not limited to copywriting, planning, scheduling, and publishing
- Possess a deep passion for social content, a keen eye for visual storytelling, and a thorough understanding of social media trends and strategies to drive strong engagement
- Monitor social media mentions daily and identify opportunities to engage with clients and influencers
- Analyze and report on the performance of social content and incorporate insights into future content decisions
- Identify influencers and content creators who organically engage with the brand that would be a good fit for partnerships
- Collaborate with internal (Creative, PR, CRM etc) teams to develop campaigns and align on messaging, approvals, goals etc.
- Support Social Media Lead with end-to-end influencer and content creator partnerships
- 2-4 years of experience as a Social Media Specialist or similar role
- Excellent knowledge of Instagram, TikTok, Facebook, Twitter (X), Pinterest, YouTube and general social media best practices
- Ability to find fresh ways to make content engaging and exciting for users, experience with tools like CapCut, Canva and/or Adobe Photoshop is a bonus
- Collaborates well across teams, with excellent written and communication skills
- Problem solver attitude, with demonstrated ability to find creative solutions to ambiguous problems
- Analytical mindset with keen ability to measure and demonstrate business impact
Desired Skills & Experience
- Familiar with sharing economy landscape and marketplace companies
- Constantly brings fresh ideas, creativity and innovation to social content
- Excellent time-management skills and attention to detail
- Adapts well to fast-paced working environment
- Team player who can also work well independently
- Professional, positive, upbeat attitude
- Experience using social, influencer and design tools such as Sprout, Julius, Canva, etc.
At Taskrabbit, our approach to compensation is designed to be competitive, transparent and equitable. total compensation consists of base pay + bonus + benefits + perks.
The base pay range for this position is $65,000 - $90,000. This range is representative of base pay only, and does not include any other total cash compensation amounts, such as company bonus or benefits. Final offer amounts may vary from the amounts listed above, and will be determined by factors including, but not limited to, relevant experience, qualifications, geography, and level.
You’ll love working here because:- Taskrabbit is a Remote-First Company. We value flexibility and choice but also stay committed to regular in-person connection.
- The People. You will be surrounded by some of the most talented, supportive, smart, and kind leaders and teams -- people you can be proud to work with!
- The Diverse Culture. We believe that we make better decisions when our workforce reflects the diversity of the communities in which we operate. Women make up half of our leadership team and our diversity representation is above that of the tech industry average.
- The Perks. Taskrabbit offers US employees employer-paid health insurance and a 401k match with immediate vesting. Taskrabbit offers EU employees medical insurance. We offer all of our global employees, generous and flexible time off with 2 company-wide closure weeks, Taskrabbit product stipends, wellness + productivity + education stipends, IKEA discounts, reproductive health support, and more. Benefits vary by country of employment.
An Active Commitment to Equity within our Company and Platform.
We are an inclusive community where all who share our mission and values belong. Our anti-racist culture actively strengthens the knowledge, understanding, and awareness of underrepresented experiences and our ongoing allyship commitment. Our diverse team represents the communities we serve, breaking down systemic barriers, and transforming lives- one action at a time.
Taskrabbit is an equal opportunity employer and values diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, ancestry, citizenship, gender, gender identity, sexual orientation, age, marital status, military/veteran status, or disability status. Taskrabbit is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities.
Taskrabbit will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law.
Taskrabbit will never use text or chat applications to conduct interviews. We have a thoughtful and interactive interview process that includes an initial recruiter phone screen and several video-based interviews with our hiring teams. Communications will always be conducted by taskrabbit.com domain names.
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