US Influencer Communications Specialist

Full Time
San Francisco, CA, USA
1 month ago

About Pinterest:  

Millions of people across the world come to Pinterest to find new ideas every day. It’s where they get inspiration, dream about new possibilities and plan for what matters most. Our mission is to help those people find their inspiration and create a life they love. In your role, you’ll be challenged to take on work that upholds this mission and pushes Pinterest forward. You’ll grow as a person and leader in your field, all the while helping Pinners make their lives better in the positive corner of the internet.

Creating a life you love also means finding a career that celebrates the unique perspectives and experiences that you bring. As you read through the expectations of the position, consider how your skills and experiences may complement the responsibilities of the role. We encourage you to think through your relevant and transferable skills from prior experiences.

Our new progressive work model is called PinFlex, a term that’s uniquely Pinterest to describe our flexible approach to living and working. Visit our PinFlex landing page to learn more. 

We’re looking for a communications specialist to support the execution of our consumer communications strategy in the US. As a communications specialist, you will help to shape the way we tell our story to the press and external audiences in the United States with the objective of increasing awareness of Pinterest and the various reasons people turn to the platform. 

This is an exciting new role on the Pinterest Comms team and a unique opportunity to help us build our very first influencer communications strategy to reach the Gen Z audience through non-traditional media channels. Gen Z is our fastest growing audience and our team must think creatively about new ways to reach that particular demographic. In this role, you will have the authority to be creative with ideas. 

This role is great for someone who is a self-starter ready to roll up their sleeves to try new ways of generating awareness about Pinterest. We are looking for a skilled and organized project manager who is a terrific communicator with strong writing skills. The ideal candidate will be passionate and knowledgeable about the influencer industry, pop culture and trends. 

You will be part of a global communications team and tell compelling stories of how Pinterest makes a positive impact for users. 

What you’ll do:

  • Support the Consumer Communications strategy in the US  
  • Coordinate press materials, write press pitches and briefing documents
  • Identify trends and news jacking opportunities
  • Help with talent and influencer contracts
  • Assist with events logistics
  • Help with media monitoring, track media coverage and metrics
  • Draft social copy for executives, prepare social assets 
  • Help build and implement an influencer communications strategy to unlock new channels (outside of traditional media) to reach the Gen Z audience 
  • Build non-traditional media channels lists
  • Build new relationships with non-traditional media (influencers, podcasts, newsletters) 
  • Keep up-to-date with new channels emerging and identify opportunities
  • Build relationships with social editors 

What we’re looking for:

  • 4+ years of relevant work experience within consumer communications and working with influencers and social editors (agency experience preferred) 
  • Skilled and organized project manager who is a terrific communicator with strong writing skills - ability to write press materials, messaging and social copy
  • Knowledge or familiarity with Pinterest’s core verticals (fashion, beauty, home, wellness, food, and travel)   
  • Experience working with influencers and agencies 
  • Understands Pinterest features and uses the platform regularly
  • Bachelor’s degree in Communications or equivalent experience 
  • Ideally based in San Francisco, Los Angeles, or New York - but open to anywhere in the U.S.

Relocation Statement: 

  •  This position is not eligible for relocation assistance. Visit our PinFlex page to learn more about our working model.

 

#LI-REMOTE 

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At Pinterest we believe the workplace should be equitable, inclusive, and inspiring for every employee. In an effort to provide greater transparency, we are sharing the base salary range for this position. The position is also eligible for equity. Final salary is based on a number of factors including location, travel, relevant prior experience, or particular skills and expertise.

Information regarding the culture at Pinterest and benefits available for this position can be found here.

US based applicants only$79,050—$163,000 USD

Our Commitment to Diversity:

Pinterest is an equal opportunity employer and makes employment decisions on the basis of merit. We want to have the best qualified people in every job. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic under federal, state, or local law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you require an accommodation during the job application process, please notify accessibility@pinterest.com for support.