About rag & bone

From our origins in New York in 2002, rag & bone was founded on a belief of uncompromising ideals: a commitment to doing things the right way, not the easy way. To making things that are as original as they are timeless. To being true to ourselves, even when that truth sets us apart from the mainstream. 

We still believe in the same principles we started with: the easy elegance of classic British tailoring, the authenticity of American workwear, and the originality of our home city, New York. As New Yorkers, community and authenticity have become synonymous with our brand. An inclusive environment at rag & bone upholds our original values by encouraging employee connection and empowering each individual to have a voice on policy, process, and collaboration for a more equitable future. 

Job Summary:

rag & bone is looking for a Vice President, Digital who will be responsible for managing and growing the ecommerce business, growth marketing, site operations, and site merchandising globally. This leader is data-driven, intellectually curious, a growth marketing expert, and capable of leading and developing multiple teams at once. Key responsibilities include overseeing paid marketing, lifecycle/retention marketing, site operations, and site merchandising. This role will report directly to the Chief Commercial Officer, have accountability for e-commerce P&Ls, and contribute to the broader company strategy as a member of the Executive team.

Responsibilities:

• Lead a team in continuously evolving website to deliver a best of class customer experience, while achieving the financial objectives of the business
• Develop and drive a strategic, long-term roadmap for e-commerce along with annual/quarterly performance plans including revenue, gross profit, operating expense, and media budget
• Collaborate with Technology teams to strategize the tech roadmap and prioritization
• Monitor daily performance analytics, website traffic, and product performance
• Develop and leverage connections in the digital commerce vendor community to stay current with leading developments in digital commerce technology, user experience technology, and marketing platforms
• Build systems, tools and dashboards for measuring, experimenting and sharing results on business-critical KPIs related to growth
• Own the online customer journey, defining specific landmarks in the journey, overcoming roadblocks, and executing programs that push for deeper customer engagement, increase retention, and drive revenue
• Manage and develop a team of driven, highly-engaged individuals across performance and retention marketing, site operations, and data science
• Create relevant KPI targets and ensure all resources are appropriately managed towards their achievement. Provide executive level communication on all metrics

Requirements: (skills, qualifications, education, etc)

• 10+ years in an ecommerce leadership position with emphasis on digital growth
• 15+ years of relevant industry experience
• Enthusiastic leader, with deep expertise in digital retailing and love of consumer brands
• Results-driven, proactive, with a hands-on approach in campaign and experiment management to hit key goals
• Comfortable with ambiguity, highly-skilled at project prioritization, and a builder at heart
• Embraces a "player/coach" approach, able to dive into the details when necessary while also able to see around corners and drive long-term strategic step change
• Highly quantitative, analytical, and a technical self-starter with the ability to process and understand large data sets
• Have prior experience working in both a large best in class ecommerce company and with a high-growth startup and thrive in a fast-paced, collaborative environment
• Demonstrated strategic business planning and people management skills
• Ability to work with all levels within an organization

The estimated salary for this role is $210,000-$300,000 based on background and experience. 

Rules we live by | Rules you live by

• Be a Good Human - Be original, be authentic. Stand for diversity, equitability & inclusivity.
• Have No Fear - Innovate, solve problems
• Own Every Decision - Work together, get results
• Quality Matters – Not only with product but we see it in our people
• Make S**t Happen -Be disciplined, be competitive

Benefits

• Paid Time Off
• Clothing Allowance
• Generous Employee Discount
• Paid Parental Leave
• Membership to Calm and access to other wellness benefits
• Medical, dental, vision and ancillary benefits
• 401k

rag & bone is an EEO/Affirmative Action Employer. No employee or applicant is discriminated against because of race, color, sex (including pregnancy), age, national origin, religion, sexual orientation, gender identity, gender expression, parental status, status as a veteran, and basis of disability or any other federal, state or local protected class.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The employee is regularly required to sit; use hands to finger, handle, or feel and talk or hear. The employee is occasionally required to stand; walk; reach with hands and arms; climb or balance; stoop, kneel, crouch, or crawl; and taste or smell. The employee must occasionally lift and/or move up to 30 pounds. Specific vision abilities required by this job include close vision. The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.