Content Marketing Manager, International

Full Time
1 month ago

Toast is driven by building the restaurant platform that helps restaurants adapt, take control, and get back to what they do best: building the businesses they love. We’re looking for a strategic and creative content marketer who is excited about international markets and helping a business scale. 

This person needs to have a diverse set of skills and qualities that cover both the strategic and the tactical aspects of content marketing.  

Our ideal candidate will have no problem rolling up their sleeves to build structure and high quality processes that elevates our content and brand in each market. This person should be excited about working directly with various stakeholders to understand what is needed to drive organic growth internationally as well as creating relevant content strategies to convert demand through all stages of the prospect journey. This job must be located in Dublin, Ireland OR London, UK. 

 

About this roll* (Responsibilities) 

  • 6-8 years proven experience in a content marketing role, demonstrating the ability to use content effectively to drive traffic.
  • Strong understanding of **SEO best practices** and the ability to optimise content for organic traffic generation.
  • Creative thinker with a passion for storytelling and driving **organic growth** through content.
  • Comfortable  analysing data  to inform content strategy and measure content performance
  • Familiarity with **content management systems**, various marketing channels, and knowledge of which content formats work best in different contexts.
  • Meticulous attention to detail and a proactive approach to managing content projects.
  • Self-motivated and capable of working independently, while also being a collaborative team player.

Do you have the right ingredients*? (Requirements)

  • Experience with international markets  and adapting content strategies accordingly
  • Previous involvement in scaling business growth  through effective content strategies.
  • Familiarity with multichannel content distribution  and promotion tactics (e.g., guest posting, co-marketing, paid advertising).
  • Ability to educate internal teams and create guidelines for international markets  on copy best practices.
  • Proven track record of building high-quality processes that enhance content and brand visibility across markets.
  • Strategic mindset with the capability to craft compelling content visions aligned with overall business objectives.
  • Experience in defining and tracking key metrics  related to content performance (e.g., traffic, engagement, leads, conversions, retention).

Our Spread* of Total Rewards:

  • Flexible paid time off
  • Sabbatical opportunity after five years
  • Professional development reimbursement program
  • Commitment to employee wellbeing through resources such as a quarterly wellness stipend and mental health benefits
  • Various peer and company recognition programs 
  • Pension and matching
  • Extended medical cover
  • Employee stock purchase plan
  • Expanded parental leave
  • Subsidized backup childcare

*We love a great bread/food pun

Our Spread* of Total RewardsWe strive to provide competitive compensation and benefits programs that help to attract, retain, and motivate the best and brightest people in our industry. Our total rewards package goes beyond great earnings potential and provides the means to a healthy lifestyle with the flexibility to meet Toasters’ changing needs. Learn more about our benefits at https://careers.toasttab.com/toast-benefits.

 

We are Toasters

Diversity, Equity, and Inclusion is Baked into our Recipe for Success.

At Toast our employees are our secret ingredient. When they are powered to succeed, Toast succeeds.

The restaurant industry is one of the most diverse industries. We embrace and are excited by this diversity, believing that only through authenticity, inclusivity, high standards of respect and trust, and leading with humility will we be able to achieve our goals.

Baking inclusive principles into our company and diversity into our design provides equitable opportunities for all and enhances our ability to be first in class in all aspects of our industry.

Bready* to make a change? Apply today!

Toast is committed to creating an accessible and inclusive hiring process. As part of this commitment, we strive to provide reasonable accommodations for persons with disabilities to enable them to access the hiring process. If you need an accommodation to access the job application or interview process, please contact candidateaccommodations@toasttab.com.