Go-to-Market Lead - Nurse (x/f/m)

Vollzeit
Paris, France
vor 9 Monate

Doctolib is looking for a Go-to-Market Lead Nurse to strengthen its GTM Strategy team in France and support the definition and acceleration of growth drivers for the French market in a “startup” mode, with tangible results from 2024.

You will be in charge of designing and coordinating a sustainable growth strategy on Nurses working very closely with a dedicated team from Sales, Satisfaction, Product, B2B Marketing and Public Affair. 

What you’ll do?

In a dedicated multi-disciplinary and on the field team all focused on making nurses a success in France, you will be in charge of:

  • Clarify the Product-Market-Fit for the Nurses with our existing product suite (especially care request) and with the new PRM features to come in 2024 hand-in-hand with the Product, and define clear path to have an holistic OS 
  • Clarify the pricing & packaging strategy 
  • Advice on the most relevant operational set up (sales, marketing, satisfaction) to best serve Nurses, with clear roles & responsibilities

Clarify the B2B/B2C marketing plan and leverage the right stakeholders to secure demand/offer

  • Build a deep knowledge of Nurses market (market sizing, market trends, regulation, competition, personae, typical customer journeys) and disseminate internally 
  • Know perfectly the ecosystem and be able to partner if needed
  • Monitor the beta and scale approach once usage, NPS & PMF is validated 

You will work with a dedicated team shaped in a “startup mode” to allow you to deliver quickly impact on the market: 

  • Sales: they would be your closest partner, working hand in hand in defining the right offer, testing on the field and iterating
  • Satisfaction: another key team to guarantee the success of the launch, in charge of deploying and monitoring the success and retention overtime
  • Product: from April you will be able to work with a dedicated PM to refine the best product for nurses
  • Nurses: they will be your key to define the right approach and you will literally co-build a solution with them for them
Who are you?
  • You have a strong business acumen, embody the “start small, think big” and are not afraid to fail;
  • You are super user-centric and have on the ground mindset;
  • You have strong interpersonal skills in order to federate & engage stakeholders within the company, including Top Management;
  • You can foster new ways of working, ignite a change of paradigm/culture/mindset;
  • You don’t necessarily have strong knowledge on nurses, but you should be willing to learn very fast;
  • You know our solutions and like to work on Product;
  • You are highly results/action-orientation with strong project management skills and autonomy; 
  • You are structured, analytical and fact-based;
  • You have experience in GTM, consulting firm or fast-growth environment; 
  • Core Doctolib competencies: Grit, Result oriented, Team player
Hiring process 
  • Interview with HR
  • Interview with GTM manager 
  • Case study with GTM manager & Sales lead + additional fit interview with Sales led
  • Validation with Sales Director 
What we offer
  • A 3-month dedicated onboarding program - the Doctolib Academy
  • A specific training program to support you as a manager 
  • A competitive health insurance paid 100% by the company 
  • A stock-option program for each Doctoliber
  • A sports and wellness provider offering classes for all  
  • A mental health and wellbeing offer in partnership with moka.care
  • The Doctolib Parent Care Program, including extended parental leave, meet-ups and inspiring conferences
  • A lunch card and various catering offers in our offices 
  • Continuous training programs on all key competencies (English, soft skills, expertise)
  • Transparent internal mobility opportunities you're welcome to apply for 
  • High-quality office spaces supporting collaboration, health and wellbeing
  • A support for relocation in case of international mobilities and new joiners arriving to France from another country
  • Team building & Company events (Doctoberfest, Kids day, …)

About the flexible office policy at Doctolib

  • Hybrid: you work 3 days per week from the office
  • Office-based: you always work from the office
Job details
  • Location: Position based in Levallois HQ (Paris)
  • Start date: As soon as possible

 

At Doctolib, we believe in improving access to healthcare for everyone - regardless of where you come from, what you look like. This translates into our recruitment process: Doctolib is an equal opportunity employer. We don't just accept diversity at Doctolib, we respect and celebrate it!

The more diverse ideas are heard, the more our product will truly improve healthcare for all. You are welcome to apply to Doctolib or refer someone you know, regardless of your and their gender, religion, age, sexual orientation, ethnicity, disability, or place of origin. If you have a disability, let us know if there's any way we can make the interview process smoother for you!