At bookingkit, Europe's leading booking and reservation software for tours and activities, big changes are on the horizon. Our goal by 2025? The direct digitalization and revolutionization of the market for tours, activities, and attractions.

And that's where you come in: We are looking for you as Growth Marketing Manager (m/f/d) to drive us forward on this exciting journey.

We're looking to fill this position full-time starting 01.07.2024. Whether on-site at our Berlin offices or hybrid - the work setup choice is yours!

Your Day-to-Day

• Develop and execute a growth marketing strategy to generate demand in key verticals and geographies.
• Analyze and optimize the impact of growth marketing initiatives on KPIs to meet targets.
• Run multi-channel marketing campaigns across Google Ads, paid social media (LinkedIn), affiliate networks, and other lead generation channels.
• Test and implement new strategies (incl. Account-Based Marketing (ABM)) to increase lead velocity.
• Manage the bookingkit website to optimize inbound leads, including contact forms, HubSpot workflows, and Google Analytics tracking.
• Ensure accurate event and conversion tracking through Google Tag Manager.
• Collaborate with customer-facing teams to align marketing with revenue goals, especially in the DACH and Italy markets.
• Build and maintain campaign-level reports using tools like Google Analytics, AdWords, Metabase, and HubSpot.

We're a Good Match If:

• You have senior-level growth marketing experience, particularly in a B2B SaaS environment.
• You can effectively translate strategies into execution across key channels.
• You are skilled in using Google Ads, LinkedIn, Meta stack, content syndication, and similar channels.
• You are proficient with tools like WordPress, Google Tag Manager, AdWords, Search Console, and Meta Ad Manager.
• You can develop landing pages and tracking setups, including conversion tracking and retargeting pixels.

Nice-to-Haves

• Proven experience managing large-scale growth marketing campaigns in the tours, activities, and attractions industry.
• Practical knowledge of CRM tools like HubSpot.
• Native-level proficiency in German or Italian.

Perks and Benefits

• 100% Remote Work: We have a remote work setup. Do you like to work from the office? So do several of our colleagues! You can join them in our sunny offices in Berlin. There is also a very generous Mobile Working policy allowing you to work from almost anywhere for a portion of the year!
• Corporate Discounts: We take part in company discount programs with partners and other startups, e.g. GetYourGuide.
• Flat Communication: Open communication and accessibility between teams and leads is how we operate at bookingkit.
• Annual Private Travel Subsidy: We are part of the tourism, events, and travel industry - so obviously travel is great! Even in our current times, we subsidize private travel with up to 156€ annually per bookingkid.
• Public Transportation Subsidy: We subsidize public transportation costs in EU countries with a flat fee. Depending on location, the subsidization can be more than 50% of the total transportation cost.
• Gym Subsidy: We subsidize Urban Sports Club and Gym Pass memberships in Germany for bookingkids to stay active and fit.
• Team Events: Our bookingkit BBQ in Berlin is a tradition that we offer multiple times in the year! Beyond that, we have summer and winter events to meet in person. Even ex-bookingkids come back to catch up with us on event days!
• Extra Charity Day: We love it when bookingkids are involved in charity work. We support you with one extra day of leave for charity work.
• Airport/Train Office Day: If you find yourself needing to travel by train or flight and are still able to work, though unable to take calls, you have the option of working this day instead of taking a vacation day.
• Child Sick Days: 10 days of child sickness paid by bookingkit.

Our Vision & Mission

Our future is clearly defined:

• Our vision is to create a world where our technology makes booking and marketing experiences a breeze.
• Our mission is to develop bookingkit into the ultimate integrated booking technology for professional European attractions.

Ready to be part of this exciting journey and make an impact? Apply now and learn more about us and this opportunity in a 25-min. intro call with our recruiter, Mariam! 🚀