We’re a leading online reviews platform, free and open to all. Our mission is to be a universal symbol of trust. We are well on our way — but there’s still an exciting journey ahead of us. Do you want to join us at the heart of trust?

Trustpilot is at a very exciting stage in our journey, and we’d like you to join us at this pivotal moment as we enter a new period of growth with a renewed strategic direction. The Head of Marketing, France & Spain, plays a critical role in guiding us to achieve our goals and vision to create an independent currency of trust in our key markets. 

This role will help build and develop our strategy to deliver growth and brand awareness specifically across our French and Spanish markets. 

You will be a key member of the Regional Marketing team, and will support build:

• Brand awareness and growth by creating and managing the marketing investment and customer narrative in each market we represent. 
• Strategies that attract customers and drive revenue at scale, working closely with global Marketing teams.
• Omni-channel programs and campaigns targeting our customers and prospects and working with our Commercial partners to optimize conversion.  
• Expertise in market nuances and local insight, being natives in the markets we represent. 
• The full marketing mix in each market fulfilling the plans and goals for that market and a consistent brand narrative.  

What you’ll be doing: 

As Head of Marketing for France and Spain, you’ll be at the forefront of positioning Trustpilot’s brand offering across these markets. You will direct and shape a B2B prospect’s journey across all marketing channels (PR, digital, events, webinars, content, nurture). You will work closely with the Sales Director and the Sales, Customer Success and Partner teams to optimize campaigns that promote high quality leads to sales and revenue from our customer audience. 

• Lead and execute on team goals autonomously, and set the direction for marketing in our French and Spanish markets, in line with the organizational strategy.
• Own and deliver complex multi-channel demand generation campaigns - throughout the full campaign cycle - with a key focus on brand positioning and ROI - including email, events, digital, and content.
• Own and deliver campaigns to our paying customer audience to drive revenue and retention. 
• Work closely with the Brand and Consumer teams to deliver consumer-facing campaigns and initiatives. 
• Work closely with local sales and partner functions to align on goals, create and deliver on co-marketing activities.

Who you are: 

• +8 years’ experience in a B2B marketing role - spanning demand generation and Lifecycle marketing. Some consumer experience is also desirable.
• Fluent / Native French and/or Spanish and English
• Ability to operate in a high-performance environment and a desire to continuously learn and improve
• Demonstrated capability in marketing development and execution
• Continual focus on customer-centric, data-driven insights to facilitate decisions to improve business performance
• A desire to create a culture of collaboration within inclusive and diverse teams
• A proactive hands-on approach, with the ability to work on both strategic and tactical levels
• Hands-on knowledge of a marketing automation platform, CRM systems and digital platforms
• Strong facilitation and influencing skills for cross- functional initiatives
• Effective in a highly matrixed, distributed and fast-moving environment
• Ability to develop and deliver clear, concise communication of complex issues
• High energy level, with a bias for positivity, action and accountability
• Self-starting initiative and organization

What’s in it for you:

• A range of flexible working options to dedicate time to what matters to you
• Competitive compensation package + bonus
• 25 days holiday per year, with an extra 5 days holiday allocated after your 1 year anniversary (prorated) 
• Two (paid) volunteering days a year to spend your time giving back to the causes that matter to you and your community
• Rich learning and development opportunities supported through the Trustpilot Academy, LinkedIn Learning and Blinkist
• Comprehensive health package, pension and full access to Headspace, a popular mindfulness app to promote positive mental health
• Paid parental leave
• Newly renovated central office with  a laid back vibe and constant buzz of different languages being spoken everywhere you go It’s complete with a coffee bar, canteen and table tennis and has a wide variety of refreshments available - you can opt in for breakfast and lunch at an affordable price
• Regular opportunities to connect and get to know your fellow Trusties, including company-wide celebrations and events, ERG activities and team socials
• Opportunity to join the Trustpilot Social Club for a small monthly fee and attend regular social and leisure activities like go karting, cooking classes and escape rooms 
• Employee discounts to restaurants and shops 
• Tax Free Travel (DSB) 

Still not sure?

We are Open to All, which means we want everyone to feel like they can see themselves at Trustpilot. We're keen to hear about your experiences as well as how you can help to create a fantastic culture for our amazing Trusties. So, don't worry if you're looking at this job description and feel like you don't meet all the requirements, we'd still really like to hear from you!

 

 

#LI-JN1

 

About Trustpilot

At Trustpilot, we’re passionate about our mission to offer a free and open to all review platform, built on collaboration. For consumers, we’re a place to connect with and influence businesses. For companies, we’re a platform for progress; a way to improve and innovate by engaging and collaborating with consumers. 

We’re driven by connection. It’s at the heart of what we do. Our culture keeps things fresh –– it’s built on the relationships we create. We talk, we laugh, we collaborate and we respect each other. We work across borders and cultures to be a tangible symbol of trust in an ever-changing world. With vibrant office locations all around the world and over 50 nationalities, we’re proud to be an equal opportunity workplace with diverse perspectives and ideas. 

Our purpose is a tall order, but we keep it real. We’re a great bunch of humans, doing awesome stuff, without fuss or pretense. 

A successful Trustpilot future is driven by you –– we give you the autonomy to shape a career you can be proud of. If you’re ready to grow, let’s go. 

Join us at the heart of trust.

Trustpilot is committed to creating an inclusive environment where people from all backgrounds can thrive and where different viewpoints and experiences  are valued and respected. Trustpilot will consider all applications for employment without regard to race, ethnicity, national origin, religion, gender identity or expression, sexual orientation, neurodiversity, disability, age, parental or veteran status. Together, we are the heart of trust.

Trustpilot is a global company and our data practices are designed to ensure that your personally identifiable information is appropriately protected. Please note that your personal information will be transferred, accessed and stored globally as necessary for the uses and disclosures stated in our Privacy Policy.