Consumer Research & Data Analyst, Thailand

Full Time
Bangkok
10 months ago

About Mintel

From fast answers to deep insights, Mintel has provided research and intelligence solutions to consumer-focused businesses for more than 50 years. With a combination of world-class syndicated tools and custom insight solutions, we are the eyes and ears in the markets that matter and the insights behind our clients’ next big idea.

 

Do you enjoy working with consumer research and data? The world’s leading market intelligence agency, Mintel, is seeking a highly organised consumer researcher to join its Consumer Research and Data Analytics team.

Based in Bangkok, this role will support our syndicated consumer research projects in Thailand and will be working with the reporting team to provide a first-class level of quantitative consumer analysis. This role will manage the day-to-day research projects from questionnaire design through fieldwork and data analysis, and support the South APAC region in delivering high level of quantitative consumer research.

 

What You Will Be Doing:

  • Designing consumer surveys: Working with internal reporting team to design online quantitative questionnaires in English that meet research objectives and analysis requirements.
  • Research project management: Liaising with external providers and internal resources to manage research projects independently to ensure all research is conducted within budget and to deadline. This also includes checking outputs and troubleshooting queries. 
  • Analysing data: Using a wide range of data analysis tools including SPSS, R and others to tabulate and analyze quantitative consumer research data effectively. This also includes running advanced statistical analysis which includes, but is not limited to, correspondence analysis, CHAID (decision tree analysis), cluster analysis (segmentation) and forecasting.
  • Training & development: Helping conduct consumer research training with internal report teams (including questionnaire design, data analysis, and using internal reporting tools) and acting as a consultant to within the organization by providing expertise in internal tools, data analysis interpreting statistical analysis.
  • Maintaining internal databases: Gathering market data through desk research and managing internal database of macro-economic environment.

 

Who We Are Looking For:

  • 2+ year’s work experience within a consumer research agency/client-side environment
  • Bachelor’s degree or a comparable degree with a minimum of 2:1 in a relevant subject
  • Experience managing consumer research projects in Thailand is essential
  • Strong knowledge of designing and analysing quantitative research (both online and offline) from questionnaire design to data output
  • Proven experience with analysing data in R or SPSS (or similar statistical software) in commercial setting
  • Highly organised with experience of managing multiple research projects to deadlines
  • Excellent analytical and interpretative skills with the ability to communicate data, statistics and other research-related concepts to non-researchers
  • Experience of searching or using secondary data, such as industry or government data
  • High attention to detail with a focus on ensuring quality data
  • A strong team player willing to help out others both within and outside the team
  • A high degree of numeracy

 

What We Offer

  • Culture that supports true collaboration whilst embracing remote working.
  • Flexi-time working hours (start working between 8:00am and 10:00am).
  • Blended (office/home) approach to work.
  • Approach to personal development where we encourage individuals to grow and share what they’ve learned.
  • Social events, both within the department and across the company.
  • Generous annual leave and wider circle employee benefits.
  • Additional one day off to celebrate your birthday.
  • Membership in Employee Resource Groups (Mintel Diversity, Mintel Wellness and Mintel Gives).
  • Giving back is part of our culture with this in mind, Mintel gives employee 2 days leave per year to join local volunteering activity organised by our Mintel Gives (where applicable).
  • Mental health and wellbeing support via Modern Health App and Employee Assistance Programme.
  • Beautifully designed offices to foster collaboration and fun.

Mintel is an equal opportunity employer that committed to the strength of an inclusive workplace.