Growth Marketing Coordinator

Full Time
Toronto, ON, Canada
11 months ago

S'more about the team

Factor (factormeals.ca) is like a “startup within a startup,” we want to keep up the momentum by adding a Growth Marketing Coordinator to our team. 

Reporting to the Senior Marketing Manager, you’ll support campaigns across various online and offline marketing channels. As the Growth Marketing Coordinator, you will help plan, execute and report on campaigns across digital channels such as Paid Social, Paid Search, Display and Programmatic, Influencer and Native Sponsored content. You will also help with testing and reporting of new platforms, vendors or channels for sustaining high growth.

This role is for someone motivated by impact, teamwork and continuous learning.

 

Lettuce share what this role will be responsible for

  • Track and run the testing roadmap for your responsible channels and ensure clear documentation of test results and learnings.
  • Be responsible for smooth campaign execution for marketing channels and ensure we track progress toward these goals with a keen eye on metrics, such as Customer Acquisition Cost (CAC) and Return on Investment (ROI).
  • Help manage marketing operations and day-to-day tasks for channel upkeep like voucher creation, invoicing, reporting costs, coordinating with vendors on budgets and targets, and coordinating with concerned teams on campaign timelines, copy and creatives.
  • Support and develop strong working relationships with our internal and external marketing partners. Maintaining clear and effective communication is key for this role!
  • Dig into and become comfortable with data. The top priorities are drawing insights and learnings from tests, campaigns, and channel performance.
  • Effectively manage reporting, ensuring that channel budgets are adhered to.
  • Keep in touch with the latest online marketing trends and tactics for improving efficiency or engagement metrics.
  • Facilitate strategy development of new and existing marketing channels with the Growth Marketing team.
  • Special projects and tasks as requested
  • All other duties, as assigned 

Sound a-peeling? Here's what we're looking for

  • 1 - 2 years experience working in a relevant role (Performance Marketing / Media Planning, etc.)
  • Experience directly managing a performance channel preferred (Google Ads, Facebook Ads, etc)
  • Experience with analytics and reporting preferred, namely Excel, Google Analytics, Tableau, and SQL
  • Excited to work in a fast-paced environment, ready to learn and on the lookout for new areas to further develop 
  • Enjoy working cross-functionally alongside other people including stakeholders, agency partners, brand ambassadors, etc.
  • You are hungry to succeed, eager to learn, passionate, kind, dependable, and "take your work seriously, but never yourself."

Let’s cut to the cheese, this is why you'll love it here

  • Box Discount - Amazing discounts on 1 box per week! 75% discount on weekly HelloFresh and Chefs Plate meal kits AND 50% off weekly Factor meal box
  • Health & Wellness -Health & Dental benefits from day 1, a Health Spending Account, and unlimited access to the Headspace app to meet your self-care needs.
  • Vacation & PTO -Time off is also an important part of self-care! We offer generous vacation and PTO to help you create a good work-life balance. 
  • Family Benefits - A parental leave top-up program for expectant parents
  • WFH Allowance - A one time fund to help you set up or improve your home office 
  • Growth & Development - We support your career progression, provide development opportunities, and invest in your continued learning through our organization wide L&D fund
  • Work Hard & Have Fun - From team socials to HQ Wellness Wednesdays, you’ll have plenty of opportunity to experience the fun!
  • Diversity & Inclusion Initiatives - With impactful ERG’s like HelloChange and Women Empowerment, we are committed to our diversity, equity & inclusion efforts
  • Food Puns - this one is kind of a big dill if you haven’t already noticed. We even have some punny meeting room names!

Flexible Hybrid Approach

At HelloFresh, we know that flexible work arrangements are essential in enabling you to do your best work, while balancing your personal and life needs. Offering remote work flexibility, along with the opportunity to interact and collaborate in the office are all a part of creating a great employee experience. 

To meet these needs, we are pleased to provide Flexible Hybrid work. Flexible Hybrid is a people-first approach that is based on choice, trust, personalization, and empowers teams to choose when and how often they work from the office and work from home, in addition to team days and company days. This means a minimum of 2 days in office per week, with most teams in office between 2-3 days a week.

Working Conditions

It’s no surprise that as a food company, we use many ingredients that may be considered common allergens (i.e. peanuts, tree nuts, milk, etc.). Whether this role is based out of our headquarters or one of our distribution centers, it is possible that you may be exposed to such allergens in this role. If you have any concerns with being exposed to any particular food ingredients, including meat, please disclose this during the hiring process.