Reporting to International VP of Insights & Measurement

A little bit about us

We are a dedicated team of research professionals, which support the International sales organisation in achieving their revenue targets by the intelligent use of data and insights.  Our areas of expertise include developing thought leadership, advertising effectiveness and analytic dashboards to support strategic customer partnerships.

We support a vast array of stakeholders both inside and outside the Teads business with compelling arguments which ultimately help demonstrate why Teads offering is essential to any media plan.  We move fast with flexibility and work collaboratively across multiple disciplines in multiple geographies to deliver powerful insights that support the Teads narrative. 

There are a lot of exciting changes happening in the digital space, and you will be the person to help curate those changes in advertising, consumer behaviour and industry categories to both internal and external stakeholders.

This role will report to the International VP of Insights and Measurement, based in London, you will also work closely with your colleagues across the broader Insights team.

The purpose of this role is to support revenue opportunities, responding to sales briefs (RFP’s) and specific client challenges through campaign measurement support, reporting and category insights.

What we are looking for:

A numerate and curious individual, with a statistical flair for using data to provoke thought and curate practical business recommendations through the use of data from multiple sources.

You will have practical experience and demonstrable knowledge in a business/professional environment (e.g. Research agency, media agency, media publisher, advertiser) of the following:

• Campaign measurement: analyse campaign activity against benchmarks and statistics to quantify impact.
• Reporting and visualisation: synthesise data into clear actionable findings and develop clean intuitive visualisations through tools such as  excel, powerpoint and looker.
• Analytical skills with a high attention to detail
• Strong communicator:  capable of communicating concepts and research methods to a non technical audience using compelling visualisation
• Intellectual curiosity: Have a passion  for our industry, company and offering and a drive to develop further technical skills to support our business and your own career.
• Problem solving skills
• Team player with strong interpersonal skills, demonstrating cultural sensitivity.

More specifically this roles key responsibilities include:

• Supporting International markets with local insights in response to client needs (e.g. IT, ES, NL, UK, MENA), coordinating client studies and global research project roll out. 
• Managing the global roadmap for content production including thought leadership pieces, vertical studies and consumer studies. 
• Sourcing, organising and maintaining research case studies for Teads globally.
• Developing consumer and market insights for verticals (CPG, Retail, Automotive, Travel, Tech, Finance, Luxury)  - B2C, B2B in line with the business objectives and needs.
• Answering to multi market request on Teads audiences including reach figures globally.
• Liaising with Marketing to ensure studies are within the global marketing calendar.
• Relationship and reporting with key internal stakeholders: management, sales, marketing, innovation, studio.
• Supervising the work of the International Research Analyst.
• Internal communication on learnings, best practices and successes.

Practical Skills

• 1-3 years of experience in a similar role
• Basic statistics (exploratory data analysis, hypothesis testing, clustering, Factor analysis, regression, classification etc)
• Analysis/visualisation tools (Looker, excel)
• Proficient user of presentation tools
• Degree in a quantitative field (analytics, data science, mathematics or related field) or in marketing/communication field (market research, advertising/communications etc) with a strong numerical/data foundation is preferred
• Being able to communicate (speak/read/write) in another European language would be an advantage but not essential.