Junior Product Marketing Manager

Full Time
3 months ago

The role

Our ambitious team in Copenhagen is looking for a Junior Product Marketing Manager. Working in the Brand Team, you will run your own Product Marketing Campaigns, support in bringing new products and features to market and assist in scoping high-profile Brand partnerships, closely collaborating with the local Product Management team and various Global stakeholders. You will be based in our Nordic Head Office located on Islands Brygge and report to the Nordic Product Marketing Manager.

This is a highly cross-functional role that will require you to operate with an understanding of both the commercial side as well as the operational side of our business. If you are a strategic thinker, customer-centric marketer and ambitious team player, who thrives in a data-driven and structured environment, this is the perfect opportunity for you!  

Above all, we are looking for people who will make HelloFresh better. We believe there are many different ways of developing skills and we love diverse experiences! So even if you don’t “tick all the boxes” but think you’d thrive in this role, we would really like to learn more about you.

 

What you’ll do

  • Shape quarterly and annual product marketing plans to support the expansion and promotion of HelloFresh Nordics’ product offering
  • Develop, execute and evaluate effective go-to-market strategies and limited-time-offers to increase average order value
  • Assist in identifying, scoping and executing high-profile brand partnerships in collaboration with the Product Marketing Manager
  • Develop product positionings and compelling concepts that align with the HelloFresh USPs in collaboration with the Creative Team
  • Support Product Marketing Manager with project management, creative briefings and meeting minutes
  • Ensure customer-facing content is kept up-to-date with the latest product messaging 
  • Support MarComms Manager with Social Media content coordination and analysis tasks approximately 1 day/week

What you’ll bring

  • Relevant university degree in Marketing, Business or other related field of study
  • 1-2 years' experience in Product Marketing, Brand Management or Marketing Communications, preferably in eCommerce and/or food products 
  • Experience working with project management and used to structure complex, interdisciplinary workstreams
  • Experience mining various data sources and connecting them to form tangible insights and analyses
  • Ability to stay focused, prioritizing and managing multiple deliverables simultaneously in a fast-paced environment
  • Strong interpersonal skills with a collaborative working style and genuine interest in Product Marketing
  • Experience in & knowledge of digital marketing channels, especially social media
  • Experience working with agile project management tool Jira is a plus
  • Excellent written and verbal English communication skills and fluent in at least one of the Nordic languages (Danish, Swedish or Norwegian)

 

What we offer

  • A significant discount on your weekly HelloFresh box
  • Annual learning and development budget
  • Subsidized healthy lunches
  • Mental health support through online subscriptions
  • Monthly pension scheme including health insurance benefits
  • A diverse and vibrant international environment of 35+ different nationalities
  • The chance to have a significant impact on one of the fastest-growing technology companies in Europe
  • Additional perks: Nordic Language classes, discounts for our neighboring gyms, company events and parties, fruit & snacks in the office and free Friday bar

 

Are you up for a challenge?

  • Apply with your CV and cover letter (In English please)
  • If we see a match, you'll have a call with one of our recruiters to share more about what you can bring to the team
  • Are both sides still positive? Then we proceed to the assessment stage to assess key skills required for the job