Senior Analyst, Paid Social (VaynerCommerce)

VaynerMedia

Full Time

Los Angeles, CA, USA

8 months ago

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Job Title: Senior Analyst, Paid Social (VaynerCommerce)

Reports to: Associate Director, Paid Social

Who We Are:VaynerCommerce is a Growth Engineering Firm. Initiated in 2018, it officially launched in 2020 as a new type of firm for modern brands to partner with to drive sustainable growth. VaynerCommerce is a digital-first firm that takes an engineering approach to drive sustainable growth. It was started by former early Shopify Plus employees and was born from the frustration that brands were left with no good options in the market when it came to building sustainable online customer growth. VaynerCommerce services as a strategic partner, with an implementation arm across data science, engineering, design, financial modeling, media & creative, and merchandising for brands that want to sustainably grow their Direct-to-consumer business. VaynerCommerce works across Fortune 100, Venture Capital, and Private Equity-backed consumer brands.

We’re rigorous about how we build our team, and the work we focus on. We’re building some of the most complex solutions in the world of Commerce which requires hard work, collaborative teams, and creative problem-solving.

Role Summary:The Senior Analyst will play a pivotal role in driving day-to-day campaign execution, optimization, and reporting across our acquisition channels, with an emphasis on paid social, including (but not limited to) Facebook, Instagram, TikTok, and other emerging platforms. The Senior Analyst will also work cross-functionally to keep internal and external teams informed of overall paid performance, lead creative briefs, troubleshoot tracking and pixels, and help identify new growth opportunities.

What You'll Be Doing:

Own the day-to-day execution, reporting, and optimization of paid social across a number of clients (7-figure annual budget largely driven by Facebook)
Analyze campaign performance daily/weekly/monthly to measure KPIs, trends, and provide meaningful insights
Opportunity to expand responsibilities to include additional channels, platforms, and strategies
Report to key stakeholders on high level wins, challenges, and provide recommendations on how to meet goals
Partner with our Creative team to ideate, develop and test new ad concepts that deliver on client goals

Preferred Skills:

Proficient with Facebook Ads Manager, TikTok Ads Manager, Snap Ads Manager, Google Analytics, Microsoft Excel, Tableau etc.
Proven ability to manage multiple projects effectively within deadlines and manage time and priorities effectively within a fast-paced environment
Analytical and quantitative skills, meticulous
Effective communication & teamwork skills, perseverance, self-motivated
Resourceful problem solver

Adaptable to a high pace start-up like environmentAdvanced skills in Excel including pivot tables, V-Look Ups, and macros
You live for today’s digital & mobile consumer, driven, and hungry to succeed, always looking to learn more.

Unsure if you meet the qualifications? We are always looking for talent which will continue to cultivate an inclusive and representative team that will enhance our perspectives, skill sets, background, and behaviors. We encourage those who are passionate about what we do to apply!