Social Media Manager Exec
Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.
As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.
Role: Social Media Manager
Location: Hybrid / London
ROLE MISSION
Working in partnership with our client (an internationally known B2B organisation), the Social Media Manager will manage and oversee our client’s social media presence by developing and implementing their social media strategy. This is a key role within the team to boost the online visibility for our client and to increase customer engagement as part of their overall outreach strategy.
We have been appointed to create a Digital Centre of Excellence within the clients’ pharmaceutical practice. The Digital Centre of Excellence will drive and embed digital best practice. Will own the development and strategy of digital channels. And will understand and grow audience and engagement through all digital touchpoints.
THIS ROLE IS RIGHT FOR YOU IF...
The Social Media Manager will have experience working in a similar role (B2B experience a must) and will be confident in leading social media campaigns (paid and organic) across multiple social channels, specifically LinkedIn. You will be adept at creating engaging digital content with a strong understanding of how to target key audience groups. You will be accustomed to analysing user data and making informed decisions that result in continuous improvement across social media channels.
ABOUT THE TEAM YOU WILL BE JOINING
Reporting to our client’s Headof Brand & Community,You will be part of a team of 13 within the DCoE where the team are responsible for specific KPI targets, including driving leads via the website and social media campaigns. You will be working in collaboration with the wider marketing team (approximately 34 in the team) and you will be expected to work closely with our client’s other external agencies and partners.
WHAT YOU WILL BE DOING IN YOUR ROLE
You’ll be responsible for refreshing our client’s social media presence and creating exciting content that aims to connect with our client’s audiences in an impactful and meaningful way. You will be creating and driving the social media strategy for our client and engaging with key audiences via paid social media campaigns – that result in leads and conversions. You will be strategically minded when it comes to planning and executing digital campaigns, alongside analysing engagement data and identifying trends in customer interactions.
- A passion for social media and a solid understanding of how to connect with audiences via each platform.
- Creating / Refreshing the social media presence for a new products and services for our pharmaceutical client.
- Identifying opportunities for social media channel performance improvement based on user feedback and performance metrics.
- Evaluating and recommending new social media technologies that may be used for social media management efficiencies.
- Strategic recommendation on content creation.
- Knowledge of digital marketing and the role that each digital channel plays.
- Business acumen and an understanding of budget management and forecasting when running social media campaigns.
- Developing social media strategies with the aim of increasing brand awareness and customer engagement.
- Creation of monthly reports to the Head of Digital Marketing, outlining any necessary changes to the overall social media plan where you will monitor, track, analyse and report on performance on social media platforms using tools such as Google Analytics.
- Develop and oversee social media campaigns to draw attention to our client’s brand, products and services.
- Setting measurable goals for social media campaigns, measuring, and showing the ROI.
- Oversee, plan and deliver content across different platforms using scheduling tools.
- Manage and facilitate social media communities by responding to social media posts and developing discussions.
- Analyse competitor activity a curiosity to learn about best practice.
- Excellent communication skills and the ability to articulate complex information in a simple and clear manner that is understandable.
- Maintain clear communication, expectations and timelines with internal teammates and external partners on deliverables.
- Detail-driven, self-starting, and critical mind with the ability to handle multiple projects at once.
WHAT SKILLS WILL HELP YOU BE SUCCESSFUL
- Results driven – creation of and delivery against business plans driven by growth targets
- Confident working autonomously with partner or 3rd party agencies.
- Excellent presentation skills – both written and spoken.
- Understanding of how to integrate with a client-side team whilst maintaining a top tier agency service.
- Experience in the Pharmaceutical sector would be a benefit.
- B2B experience is a must.
ABOUT OUR COMPANY
Lots of agencies say they're different. OLIVER is.
OLIVER believes that agencies work better inside a brand's organisation; delivering more effective work at the speed required to drive modern businesses forward. Using our unique Inside Intelligence methodology, we build specialist, dedicated in-house agencies that collaborate with clients to form better marketing solutions.
Established in 2004, our model is now driven by over 4000 people, working across more than 200 in-house agencies globally. Clients include The Guardian, Unilever, Barclaycard, PepsiCo, AXA, The AA, Adidas, BMW, Post Office, and 3M. OLIVER is part of the Inside Ideas Group (IIG), which also includes a global content agency to Adjust your Set, design, experience, and engineering company DARE and property marketing specialists Aylesworth Fleming.
OUR VALUES
We are a company built on our values; we have given you a brief overview below but would love to tell you more.
Be Ambitious to succeed
Be Imaginative to push the boundaries of what’s possible
Be Inspirational to do groundbreaking work
Be always learning and listening to understand
Be Results-focused to exceed expectations
As an employer, we are committed to ensuring representation of people from all backgrounds regardless of their gender identity or expression, sexual orientation, race, religion, ethnicity, age, neurodiversity, disability status, or any other aspect which makes them unique. We welcome applicants from all backgrounds to apply and would encourage you to let us know if there are steps, we can take to ensure that your recruitment process enables you to present yourself in a way that makes you comfortable.
supertalent@oliver.agency
Job ID: 5449
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Our values shape everything we do:
Be Ambitious to succeed
Be Imaginative to push the boundaries of what’s possible
Be Inspirational to do groundbreaking work
Be always learning and listening to understand
Be Results-focused to exceed expectations
Be actively pro-inclusive and anti-racist across our community, clients and creations
OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.
OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.