Web Marketing Manager

Full Time
2 months ago

The Web Marketing Manager is at the forefront of designing and developing Betsson Group’s Web Marketing Products. This role collaborates with diverse stakeholders to craft innovative web solutions that not only resonate with our brand but also drive our business goals forward.

Key responsibilities
  • Define the vision and strategy for the products which marketing websites are built on.
  • Manage the product roadmap and translate business objectives and user needs into actionable tasks.
  • Manage the design, development, and execution of web marketing projects for various markets.
  • Managing in-house or external web designers/developers and assuring that we have the right workforce in place.
  • Optimize landing pages and user journeys in accordance with established UX/UI practices.
  • Identify opportunities for product improvements and coordinate A/B testing on web pages to continually improve conversion.
  • Collaborate with the Project Manager to ensure that web marketing projects are aligned with overall timelines, budgets and business objectives.
  • Collaborate with other teams (SEO / DESIGN / PRODUCT / CONTENT) to ensure business goals and project objectives are met. What We Offer

    Much like riding a rollercoaster, sometimes life at Betsson can be lightning fast with twists and turns but always FUN! We recognize it may not be for the faint-hearted, but if you’re a go-getter, initiator, and adrenaline junkie, always striving to push the boundaries and challenge yourself, then you’ll fit right in.

    Challenge accepted?

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